Database Of PPC Articles From 2012 04 Jan 2013
2012 has been a great your for advertisers. Why? They have had the access to some of the best articles on pay per click advertising to help them make their campaigns more successful and profitable. The problem I find is that there are still alot of people that cannot access the articles they want all in one place. Well, fear not my friend. Below is a complete database of all the best PPC articles from 2012 neatly arranged into months. Feel free to skip to any month for the best PPC articles from that month.
The first month of 2012 contained some great articles to help advertisers settle into pay per click advertising for the new year. What caught my eye the most was the 21 Pay Per Click Tips For Beginners – a must read.
February contains some great articles looking at the biggest mistake in PPC and the history of advertising starting from the Egyptians. Any advertiser should know the origins of advertising in general!
Just like February, March contains articles that can benefit all types of advertisers. However, I think the best articles from March can be summed up by a comment from a PPC.org reader, “Will, where do you find the time to write all these quality articles day after day?!“.
If I had to pick one or two months that contained, what I perceived to be, the best PPC articles of the year, one of the months would have to be March. Looking at a mini-series on PPC success, there are articles on ways to obtain CPC, CTR, conversion, impressions and landing page success.
With articles looking at the pros and cons of PPC as well as technological advances, May contains articles that can apply to the absolute majority of advertisers.
July has to be the other month, along with April, that contained the highest of quality articles. There are articles looking at every corner of PPC from landing pages to keywords to click fraud to even contingency planning!
July would have to be classed as a month of ‘alternatives’. With the focus on the publisher side to pay per click advertising and banner advertising, this month is great for all those curious advertisers wanting to be bloggers or want to try alternatives to pay per click advertising.
Reasons to increase your CPC. Reasons to decrease your CPC. Improve your landing page. Things to include on your landing page. Factors that will affect conversions. Ways to give a PPC campaign a boost. Explanation of PPC keywords. If some of these PPC articles do not lure you in, I cannot imagine what will…
September contains great articles which can help advertisers with common problems. Why are you not making money with PPC? Is BuySellAds actually a competitor to PPC? All questions will be answered in September.
October is a great month for articles on small tweaks and optimisation. As well as this, I look to show similarities between PPC and the advertising sectors of a business. From being similar, we can use business concepts in PPC to our advantage.
Here is another great month with articles on why you should not go into PPC bidding wars for keywords plus more. There are also two reviews on alternative competitors to Google and PPC: Media.net (PPC) and Infolinks (In-text).
Although December looks more at the effect of Christmas on PPC, there are some articles that can apply no matter the time of year such as Three Elementary Landing Page Optimisation Tips.
There we have it! The best articles from 2012 delivered to you in one article. I hope 2012 was a great year for you. Remember, have a happy new year and don’t forget your New Year’s Resolution!