Profitable Google AdWords Tips and Tricks 2018

Profitable Google AdWords Tips and Tricks 2018 We all know that Google AdWords is a tool with thousands of input settings and billions of output results. Almost all digital marketing professionals use it for running ads and earn handsome revenues every day. It all depends on how well you use it and your patience level. Always keep in mind that a properly configured AdWords ...

Stop Chasing Organic Traffic and Start Focusing on Conversion Rates

Stop Chasing Organic Traffic and Start Focusing on Conversion Rates The notion that online traffic is not inherently beneficial to your business operation seems counter-intuitive. After all, what kind of business wouldn’t want to have more people frequenting their website, company blog, or ecommerce storefront? While this kind of logic might make sense at first glance, upon further ...

Ocado and Waitrose – Analyse A Real PPC Campaign

Ocado and Waitrose – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from LinkedIn, who used PPC to push web traffic into viewing jobs on their social media platform. Although not the most targeted of PPC campaigns, it did allow people to browse their website and explore the social media platform for ...

Crucial SEO Principles To Lift Up Your Website Traffic

Crucial SEO Principles To Lift Up Your Website Traffic SEO is known to be the most important way to earn profits for a website. It is the only method that can get the online marketer their share of success online. Page ranking, quality content, and designing are the prerequisites of the successful use of SEO tactics. For lifting up the traffic of a website, one needs to have SEO as ...

4 Mistakes with Keyword Targeting in 2018

4 Mistakes with Keyword Targeting in 2018 The keywords you target for your PPC campaign to bid for and display are crucial to your campaign’s success. After all, it is the keywords that you target that will dictate what type of traffic is going to view and have the potential to click onto your PPC search advert to reach your landing page. Taking this into ...

The 10 Influencer Marketing Strategies for a Succesful a Digital Marketing Campaign

The 10 Influencer Marketing Strategies for a Succesful a Digital Marketing Campaign Influencer marketing is one of the best ways to acquire new customers quickly. It is especially beneficial for small and medium-sized businesses that have small marketing budgets. Social media influencers are people who are immensely popular on social media primarily due to their content. Their followers love their content and ...

How to Drive Traffic through PPC Campaign?

How to Drive Traffic through PPC Campaign? PPC or Paid Advertising is the best way to drive more traffic to your website’s landing page. It is the easiest and sure shot way to get clicks. However, if it is done in an incorrect way, it can cost you a lot of money. Thankfully, there are ways in which you can run a PPC campaign to get awesome results. Here are the ...

LinkedIn – Analyse A Real PPC Campaign

LinkedIn – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from iCademy, who had a great example of how targeting the wrong keywords can have detrimental affects to the conversion rate and eat away into the budget of a PPC campaign. It seems iCademy did not use negative keywords such as ...

How to Use SEM for Marketing Your Products

How to Use SEM for Marketing Your Products Search Engine Marketing which is more commonly known by its acronym ‘SEM’ is currently one of the most effective ways to grow your e-commerce business beside promoting your products. It basically describes an advertising technique to help get your company right in front of the customers the very moment they start searching ...

A Few Pointers About Automatic Bidding in PPC

A Few Pointers About Automatic Bidding in PPC PPC advertising is moving towards machine learning and automated campaigns, since this is the direction that the general tech industry seems to be going. Machine learning can save time, both human and CPU, money and much much more, which is making it a very feasible option to invest in with platforms such as PPC and Google ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

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