Although the majority of website publishers will put content as the sole and main reason behind getting good consistent organic traffic, it should not be underestimated just how much of an important aspect link building does. At the end of the day, you may have the best and most unique content on the web. However, if you do not ...
3 Elements that Matter with Backlink Building 20 Oct 2020
Finding Link Building Opportunities By Analyzing Your Competitors 19 Oct 2020
Link building is an effective means for acquiring backlinks of other websites. A backlink is a string of text linked to other websites with the sole purpose of increasing your traffic. Search engine optimization (SEO) follows a set number of rules depending on its algorithm. It navigates through your pages, deeming their ...
How to Make a Website Grow During Covid 13 Oct 2020
The pandemic that the world has experienced in 2020 has been absolutely unprecedented. Not only are we facing a virus, though, we are also facing a change in human habits. This is what has lead to huge drops in traffic for certain sectors, and just as large drops in ad rates. So, for some websites, not only did they see large ...
Google Indexing Issue October 2020 – How to Fix and What to Do? 06 Oct 2020
On the 2nd of October, Google tweeted out of a bug with the way they index content on the web, which was causing some sites and their content to be deindexed. This, ultimately, resulted in a sudden and consistent drop in traffic: We are currently working to resolve two separate indexing issues that have impacted some URLs. One ...
What to Think About When Improving Your Website’s Load Time 28 Sep 2020
Google this year changed the way they rank the website’s load speed, introducing what they call ‘core web vitals’. But, before this, let’s take a step back. Website load speed is a ranking factor, in terms of SEO, where the weighting has increased over the last few years. This means if there are two ...
Meme Marketing: How to Use Memes to Supercharge Your Campaigns 27 Sep 2020
Did you know that 38% of people with an active social media account follow meme accounts? If you follow meme accounts on social media, then you know the allure they can have. Memes are not a part of our online culture, and they make for excellent marketing strategies. If you’re looking into creating a meme campaign for ...
Want to Perform International PPC – Here Are Some Tips 26 Sep 2020
The world is shrinking, and it’s faster than you believe. And now is the time to go global. “Just a few changes to your on-going PPC campaign and you can dramatically increase your ROI.” If you believe the above, we are sorry to say but you are a PPC newbie. We suggest you look for an expert right away. You need help. ...
Is Evergreen Content Actually Evergreen, in terms of SEO? 22 Sep 2020
Evergreen content is the term that is given to content online that is independent and irrespective of time. This means that the content never ages, and is just as relevant and useful as it is when it is published, as to many years into the future. This makes evergreen content extremely attractive from a website ...
Website Hacked? Follow this 5 Step Process 15 Sep 2020
It is every website owner’s worst nightmare, apart from losing confidence and ranking from Google: getting hacked. Due to the fact that websites carry a lot of traffic and can create some serious revenue, it is always going to be a target for hackers to try to break into and take some of that success. On the extremely ...
PPC and SEO Effective Together? How-To Guide With Rank Tracker 14 Sep 2020
Typically, blogs and forums dedicated to SEO and PPC discuss what’s better. While these two marketing methods are really different, it doesn’t mean you can’t implement them both. And even if you’ve chosen only organic or only paid search to target, you surely need to investigate the other side. Both SEO and PPC ...
