It is every website owner’s worst nightmare, apart from losing confidence and ranking from Google: getting hacked. Due to the fact that websites carry a lot of traffic and can create some serious revenue, it is always going to be a target for hackers to try to break into and take some of that success. On the extremely ...
Website Hacked? Follow this 5 Step Process 15 Sep 2020
PPC and SEO Effective Together? How-To Guide With Rank Tracker 14 Sep 2020
Typically, blogs and forums dedicated to SEO and PPC discuss what’s better. While these two marketing methods are really different, it doesn’t mean you can’t implement them both. And even if you’ve chosen only organic or only paid search to target, you surely need to investigate the other side. Both SEO and PPC ...
5 Must Dos for Good SEO Content in 2020 08 Sep 2020
We look back at the past 20 years and, even though search, as its core, has stayed the same, search has also evolved quite a lot. Algorithms have consistently updated, we had the introduction to snippets, mobile-first indexing, and voice search. With this all, it can seem a little daunting as to what a content creator should ...
The Advantages of SEO For All Kinds of Business 07 Sep 2020
We all have heard of the elusive yet trending word ‘SEO.’ Undoubtedly, everyone nowadays is talking about it. It is highly essential, and we all know it. But what industries benefit from it? If a business belongs to the manufacturing industry, does it need ‘SEO’? That is the million-dollar question. Even though many ...
Death of Cookies – What will Happen with Online Advertising? 01 Sep 2020
Google announced not too long ago that cookies will be forever banned from Google Chrome. For a lot of website publishers and advertisers that use PPC, this seemed like an armageddon moment in online advertising. Third-party cookies are where the data is stored for web users to make adverts contextualized and related to the ...
3 Tips to Choosing a Cloudways Server Host for WordPress 27 Aug 2020
If you have a WordPress website, one of the fundamental factors that will affect the speed of the website is the host you used. At the start of 2020, I experimented with different hosts from one of my websites and found it to have a significant impact on the speed of the site, especially relating to response time. Although ...
What is PPC & How Does It Work? 20 Aug 2020
If you are wondering what PPC is, then let me tell you that you are already familiar with it. Don’t be amazed if I say that the advertises you see when you are on the Search Engine Result Page (SERP) is something that uses the concept of Pay-Per-Click. If you have heard about PPC marketing and wish to learn about it in ...
3 Easy Ways to Speed Up a WordPress Website 19 Aug 2020
In terms of SEO, content is key. However, an element of SEO that has been gaining more and more momentum over the last few years is page speed: how quickly does the website load. This is not only used as a tool by Google to affect the SEO of a page but will influence SEO through potentially negatively impacting the user ...
Top Services To Look For In An SEO Agency 12 Aug 2020
Although SEO services can be a blessing for your online business, finding a reliable SEO agency can be a task. Here is a guide to simplify the process of finding a good SEO company for your business. How to choose an SEO agency? Follow these steps while looking for a good SEO company London: Assess and understand ...
3 Areas of SEO to Address by the End of 2020 11 Aug 2020
It’s no lie to say that websites are constantly having to adapt to the SEO changes search engines, such as Google, make to further improve the user experiences online. However, ultimately, the core SEO has, pretty much, stayed the same: provide high quality and unique content that web users will find useful and enjoy ...
