Over the last few years, Google has been quite busy adding speed metrics which they have stated will influence the search engine ranking of websites. Just to name a few factors that contribute to the SEO of websites: Speed of website Whether it has https or not (SSL certificate) Mobile optimized with mobile indexing To continue ...
Google Adds Core Web Vitals as SEO Factor 13 Jul 2020
Ad Rate Drops at the Start of July – Don’t Panic 07 Jul 2020
If you are a publisher or even an advertiser, if you are not use to the industry of advertising online, you might seem quite strange at just how much ad rates can change in different parts of the year. Different parts of the year have different spending habits, ad rates, and demand. Especially for publishers, one day you can be ...
3 Elements to Ever SEO-Rich Article 30 Jun 2020
Although the vast majority of websites out there will use some sort of SEO plugins, such as Yoast, All in One SEO Tool, or Rank Math, to help them improve the search engine optimization of an article. However, just because you get a ‘green light’ does not necessarily mean the SEO of your article is as high as it can ...
3 Ways to Perform SEO Keyword Research 26 Jun 2020
If there is something I have learned from creating websites, is that targeting is absolutely everything. You might find a niche that you think can be profitable. However, if you target the wrong areas of your niche, it can quite literally be all for nothing. With this, it is paramount to the success of a website how you target ...
Creating a Successful Inbound Link Building Strategy 25 Jun 2020
Link building is one of the best ways that helps in powerful SEO. Having a link building strategy will always provide your website with the right traffic. Also, it is an essential way to reach out to the public without compromising with SEO practices. Additionally, it can also help in boosting your search engine ranking. This ...
Pros and Cons of Deciding to Outsource SEO for Your Company Instead of Doing It Yourself 23 Jun 2020
If you believe that as a business owner, you can do everything yourself or have your team tackle a bunch of tasks, you might want to know that the results will not be the ones you would be expecting. Nevertheless, what you should consider doing before making a final decision regarding whether you should outsource SEO or not is ...
4 Housekeeping Activities to do for Websites 18 Jun 2020
When I first started out blogging, I remember having a vision – once I write that content, it’s there forever. If I kept making content like this, then it’ll turn into a bottomless pit of gaining traffic, and therefore revenue. Part of this, to some extent, is right. However, as a website grows in its size, so ...
The Four Top Areas For SEO Beginners To Focus Their Time On In 2020 18 Jun 2020
Search engine optimization has continued to be a crucial skill in the digital space. As a beginner, you are obviously curious to learn more about SEO and how you may effectively use it to gain search engine ranking and get more traffic to your site while at it. This article will highlight four major places to begin this journey ...
What Matters When Making Money with PPC 09 Jun 2020
Pay per click advertising is one of, if not the, most used form of advertising online for advertisers to gain contextual traffic and publishers to profit from having adverts on their websites. With Google leading the way in PPC, it is no surprise it has become the market leader in making money for websites. However, sometimes ...
7 Tips to Tackle Your First PPC Campaign 08 Jun 2020
Over the last few years, pay per click campaigns has been a staple in online advertising for businesses. But with recent economic changes, brands and businesses alike find themselves having to cut PPC expenditure whether by bringing it in-house, cutting their PPC agency or cutting their marketing team and shifting PPC ...
