3 Potential Causes of Low RPMs in PPC

3 Potential Causes of Low RPMs in PPC For those that are monetizing their websites through PPC, now is a very difficult time to do just this, mainly because of the issues surrounding COVID-19. If businesses are closing and furloughing staff, or struggling with finances, one of the first areas that are cut of funding is marketing. Less PPC campaigns means less ...

3 Quick Tips to Supercharge Blog Posts SEO

3 Quick Tips to Supercharge Blog Posts SEO At its source, the main element that determines the search engine optimization of a blog post is in the contents itself. If the content is poor quality and not unique, no matter how many SEO tricks you try on the content, it will still never rank highly- you cannot cheat Google and other search engines. There are many things ...

Candles Direct – Analyse A Real PPC Campaign

Candles Direct – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Shopify, who had both a good search advert and lead capture landing page, specifically designed with no other buttons on the page, so the only thing the web user could do was fill out the email address form (increasing the likelihood of a ...

Understanding cPanel Statistics for Web Developers

Understanding cPanel Statistics for Web Developers cPanel is, by far, the most popular Linux-based control panels to run and maintain web hosting from. However, for someone that has come from shared hosting to dedicated hosting, it can seem quite a shock. This is generally because most shared hosting platforms have an ‘overlay’ over the hosting so that it is easy ...

How to Reduce CPU Load on Dedicated Server

How to Reduce CPU Load on Dedicated Server Over the past week, I’ve had some rather big issues around the CPU usage of my WordPress websites. To give you a background to this: The hosting plan was with GoDaddy Entrepreneur business dedicated hosting, which has a 4 CPUs There are 5 WordPress websites on the server Jetpack had notified me that my main website went ...

Importance of Local SEO for Your Business in 2020

Importance of Local SEO for Your Business in 2020 If you are a local business, and you think investing your time, effort, and money to amplify your presence on Google and the other search engines is a waste, think again. You now live in the 21st century where almost four billion people have access to a smartphone. If you don’t get with the program, you get left behind. As ...

What to Look for in a Marketing Agency for Your SaaS Company 

What to Look for in a Marketing Agency for Your SaaS Company  There has been unprecedented growth throughout the 21st-century economy’s tech sector, as the Internet and other web-based technologies have become increasingly prevalent throughout the globe. One of the many subsects of the new tech field is software-as-a-service (SaaS) – an industry that focuses on licensing software ...

Shopify – Analyse A Real PPC Campaign

Shopify – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Disney, who had made a PPC campaign to promote their new video streaming service, Disney+. What we found was that they had perfectly taken advantage of traffic that were looking to stay entertained at home, especially with a third ...

5 Essential Elements to a Successful PPC Search Advert

5 Essential Elements to a Successful PPC Search Advert Composing and creating the perfect search advert, well, it does not exist. There is always room for improvement with a PPC campaign, it is just a matter of time, money and cost. Saying this, there are certain elements which can contribute to a search advert gaining the best click through rate, whilst promoting your brand and ...

Setting up an eCommerce Website? Here’s some Tips

Setting up an eCommerce Website? Here’s some Tips Setting up an eCommerce website can seem like quite a big task to do by yourself, and to some extent that’s right. However, there are some really good shortcuts and tips you can take, from those that have gone through the pain, to help you with the process of setting the shop website up. The trouble inherently with ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

If you would like more information about PPC.org, please feel free to contact us at anytime! We have a simple form on the side of our site to submit questions too. We love to teach and hope that you will enjoy everything that we write about. If for any reason at all you have questions about any of our articles or practices you can make a valuable comment on them and we'll get back with you and respond as quick as possible!