It’s no news that businesses in this current age are now relying on the internet to grow their brand, reach their audience, and generate sales. One online marketing method that has proven to be effective for businesses happens to be pay per click popularly known as PPC. PPC involves advertisers paying publishers for every ...
Benefits of PPC For Small Businesses 11 Jun 2021
3 PPC Tips for Small Businesses 07 Jun 2021
The goal of every business or startup is to reach a larger audience, generate more, attract more customers and increase their earnings. This makes PPC a great marketing strategy for small businesses. However, the use of PPC as a marketing strategy is a tricky game as most business owners end up with little or no result after ...
How to Create An SEO Strategy That Works in 2021 01 Jun 2021
It is always the goal of every business to generate massive leads and drive organic traffic. Most times, this dream is barely achieved as most business owners find it difficult to create an online marketing strategy that works. The importance of creating and implementing an SEO strategy that works cannot be overlooked. It ...
Start and Design Your Own eCommerce Website 31 May 2021
We’re all confined to our homes and are now looking for various ways to earn money from home. One of the simplest and easiest ways to do that is to create your own online store. In this article, I’ll explain to you the necessary steps to create one. Let’s get started. How to Start an Online Store There are plenty of ...
How to Protect Your Site and Keep Your Server Live 19 May 2021
Security is so important to a website’s longevity and success. For one, if your website is constantly live, and then down, Google is going to penalize you – between crawls, this might be fine. However, for any site that is constantly up or down, the rankings for your site will decrease until you fix the issue. If ...
4 Secrets to Every Successful Website 14 May 2021
Creating a successful website that brings in traffic can be tricky at times. However, it is completely doable, especially in 2021. There are so many opportunities that are yet to be explored. As much as you can make a high-traffic website through a standard process of blogging and gaining traffic, there are some things you ...
What to Look For When Choosing Fast Web Hosting 05 May 2021
Google has made it very clear that the speed of your website will affect its rankings in 2021. There are many things you can do to improve the performance of your website. Some of them involve removing and optimizing code, whilst others focus on how you deliver your content through content delivery networks. One area that is ...
Blogging 2021 – What Should You Invest In? 27 Apr 2021
Blogging online and SEO changes every single year. In actual fact, I can remember not too long ago when it was recommended to stuff your articles with rich keywords. Nowadays, with Google investing in AI for scanning content, the opposite can be applied now. If you do not stay up to date online and with SEO, unfortunately, you ...
Google’s Page Experience Update – How to Prepare 20 Apr 2021
We are a mere couple of weeks away from Google’s May update to their search engines and what an update it is going to be. There has been a lot of talk about this update, most notably how this is an update about page experience – if you have a good page experience, you are likely to see improvement in rankings. ...
Email Marketing Trends You Need to Add to Your Checklist in 2021 19 Apr 2021
The world of digital marketing is dynamic and evolving constantly. Contrary to some popular beliefs, email marketing is still one of the most effective marketing strategies. It’s more personalized and one of the most authentic communication channels. Every company is taking advantage of it, whether for promoting their ...
