Joanna Lumley Live – Analyse A Real PPC Campaign

Joanna Lumley Live – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Microsoft, promoting the latest and greatest Windows 10 laptops. What was found was that Microsoft chose to create a PPC advert to ensure web users saw the latest and greatest Windows 10 laptops, as well as to promote their ...

One of the Biggest Factor’s that Affects All Website’s SEO

One of the Biggest Factor’s that Affects All Website’s SEO Search Engine Optimisation (SEO) is a key element to every website on the internet. The rank of websites on search engines, namely Google, plays a significant role in the traffic generation to a website as well as the overall success of a website. There are hundreds and hundreds of articles about how to improve a ...

Why Native Advertising Has Been Popular in 2017

Why Native Advertising Has Been Popular in 2017 Native advertising can be seen as a relatively new form of online advertising, especially when it is compared to the likes of PPC that has been around since the early 2000s. Native advertising is a way of promotion through content, so it is much more ‘invisible’ as a form of advertising than traditional forms, such ...

Effects Of Google Ranking On Any Site’s Life

Effects Of Google Ranking On Any Site’s Life Google’s algorithm is constantly being changed and updated throughout the year but the value of your site’s ranking in Google remains as important as it has been. The supreme controller of high leads and traffics is undoubtedly Google and with it being the major factor in marketing inbound it does have a big effect on any ...

Microsoft Windows 10 PCs – Analyse A Real PPC Campaign

Microsoft Windows 10 PCs – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Festive Lights, who had interestingly two search adverts for the same keyword, which is a very clever way of increasing the CTR to a specific landing page without drastically increasing the cost (although the CPC will increase ...

Why You Should Target High CPC Keywords in PPC

Why You Should Target High CPC Keywords in PPC The keywords advertisers choose to target in PPC campaigns is a driving factor to the success of the campaign and the return on investment (ROI) that campaign receives. If you have chosen the right keywords, the traffic that would be exposed to your advert would more likely show an interest in it, click onto it and convert for ...

3 PPC Secrets Advertisers Should Know About

3 PPC Secrets Advertisers Should Know About It is far too easy to create a PPC campaign that is not obtaining a return on investment that reflects what it should be achieving. At the end of the day, a PPC campaign is there to bring targeted traffic to a campaign to make you money, one way or another. If this is not happening, you need to change things ASAP. Although ...

WordPress e-Commerce Platforms for Online Business

WordPress e-Commerce Platforms for Online Business When it comes to promoting your products and services online, WordPress is generally the most preferred option for any developer. Easy to use and a hassle-free website integration is of vital importance when it comes to selecting a WP e-commerce plugin for your store. E-commerce for WordPress has become highly popular these ...

How Social Media Marketing can Enhance your SME’s Online Profile

How Social Media Marketing can Enhance your SME’s Online Profile As an SME, it is often hard trying to compete with larger companies who have been active for longer and have a bigger reputation and brand presence. However, canny SMEs have realised the huge potential offered in social media marketing, and how it can be used to give them an edge over the competition – especially when you ...

Festive Lights – Analyse A Real PPC Campaign

Festive Lights – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from the release of the OnePlus 5T on O2, where it was found that the search advert was well designed. However, the landing page had both positives and negatives to conclude on for the overall effectiveness of the PPC campaign. With ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

If you would like more information about PPC.org, please feel free to contact us at anytime! We have a simple form on the side of our site to submit questions too. We love to teach and hope that you will enjoy everything that we write about. If for any reason at all you have questions about any of our articles or practices you can make a valuable comment on them and we'll get back with you and respond as quick as possible!