Launching a successful PPC campaign starts with good keyword research. PPC campaigns that turned out successful began with building a powerful keyword list. These campaigns are meant to target your audience and engage them to attract clicks. You cannot do this if you are unable to understand your prospective customers and ...
3 Tips to Conduct Keyword Research for PPC Campaigns 02 Aug 2021
Stop Fraud & Invalid Clicks on Google Ads 01 Aug 2021
A common issue with your google ads is it is being clicked again and again, sometimes on purpose, and sometimes accidentally. These clicks are nothing but invalid clicks or click fraud. Click fraud is a common problem faced by many of the users who do PPC marketing. Let’s say, someone (your competitor, enemy, or anyone ...
3 Tips to Conduct Keyword Research for PPC Campaigns 26 Jul 2021
Launching a successful PPC campaign starts with good keyword research. PPC campaigns that turned out successful began with building a powerful keyword list. These campaigns are meant to target your audience and engage them to attract clicks. You cannot do this if you are unable to understand your prospective customers and ...
Website Conversion Optimization Tips for Your PPC Campaigns 19 Jul 2021
The main aim of every business or brand online is to drive sales and boost conversions. And in a quest to increase sales and conversions, many businesses now run PPC campaigns. Even after avoiding PPC mistakes, many marketers do not get the results they seek from their campaigns. So, what should they do? When running a PPC ...
Google AdWords MCC- Everything You Need To Know? 18 Jul 2021
If you’re a PPC marketing agency or an advertiser managing lots of separate AdWords accounts and losing your mind, time and sleep over it, then boy do I have a treat for you! If you keep reading you will learn how to manage all your accounts with ease and from a single dashboard. Yes, it’s possible and ...
6 PPC Mistakes to Avoid 12 Jul 2021
A lot of businesses are getting exposed to the internet and the potentials it holds. Businesses, both small and big, are not putting a lot of effort into establishing an online presence and boosting conversions through the internet. But while many businesses are taking advantage of online marketing tools like PPC, a lot more ...
Google Analytics and Businesses 06 Jul 2021
With Google being the number one go-to platform to search for answers and solutions in the world, there’s no limit to how effective it can be. When businesses decide to use the analytics from Google, it can help to enhance their business and reach out to their audience. The amount of details and information Google analytics ...
PPC or Traditional Advertising Methods? 28 Jun 2021
Business procedures keep improving and getting easier while driving in sales and getting conversions. This is a result of technological innovations, especially that of the internet. The internet has changed a lot about business approach to advertising and this change has led to an increase in results. On the other hand, ...
4 Things to Consider in Your SaaS Content Marketing Strategy 26 Jun 2021
Are you thinking about how you can encourage new customers to find your software? Then you are probably considering how you can increase the quality of your SaaS content marketing. With the right type of content, you can make a huge difference when it comes to brand recognition and gaining new sources of revenue. Here are some ...
Display Ads and Why Businesses Needs Them 21 Jun 2021
Display ad, which is also known as banner advertising, is an effective type of PPC marketing. It is an online marketing method that passes commercial information through imagery, logos, animations, buttons, rich media, videos, or other graphics. This type of ad is mostly seen on websites and applications. Display ads offer both ...
