Are you leading a local business? Then, probably you might have often faced a disturbing challenge of optimizing the AdWords campaigns. Right? Well, don’t think that you’ve alone suffered from such a problem. In fact, almost all the local businesses around the world should have panicked sometime due to such an issue. To ...
How Can Your Local Business Get More Benefit From AdWords? 20 Apr 2018
3 Easy Steps to Synchronize Google Maps with AdWords 19 Apr 2018
Google is synonymous with searching and a large number of people turn to Google for finding information or making purchases on a daily basis. Users discover products and services in their area via Google and that is the primary reason why this search engine has emerged as the most potent advertising platform especially for the ...
Jet2holidays – Analyse A Real PPC Campaign 12 Apr 2018
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from American Express, who had ranked highest for a very competitive keyword search phrase, whilst adopting a landing page that was evaluated at having both pros and cons associated to it. Summer is just around the corner which means, for ...
What’s New in SEO in 2018 12 Apr 2018
Ever since Google vowed to bring all information to everybody’s fingertips, the way we handle our matters has changed. From simple recipes to complex mathematical problems, we all rely on Google to tell us what to do. Today, Google gets more than 3.8 billion searches every day. Google’s mission coupled with the ...
2 Neglected Areas in Google Webmasters Search Console 11 Apr 2018
Google Webmasters search console is one of, if not the, most useful websites out there for getting an insight into the search engine optimization of your website, as well as the general statistics relating to your website and the ‘big G’: Google. You can pretty much analyse your entire website and how it interlinks ...
Details Of Promoting Apps With Facebook SDK 11 Apr 2018
Facebook is not only about chatting with your friends, scrolling the news feeds and remaining aware of the latest news from all across the globe. These details may have summarised the essence of this social networking site to a general facebook user but there is a lot more for those who are well-aware of the technical know-how. ...
What is the Bounce Rate and How Can You Improve it? 10 Apr 2018
When it comes to improving your website, the first place you should always look at is the statistics offered by Google Analytics. From here, you can decipher just exactly how your traffic is behaving on your website so you can learn ways to change their behavior to benefit yourself and the website. One key statistic to look at ...
Debunking the 8 Common Myths in SEO Industry 10 Apr 2018
SEO is a fascinating term for marketers. When used properly, it is a sustainable and cost-effective way to drive new customers to our websites. Just like any other industry, SEO also has seen many updates since it’s infancy in the early 21st century and the search engine giant Google is doing a great job in ensuring that ...
What To Do If Your Rankings Drop? 09 Apr 2018
Suffered a sudden rankings drop? It can be scary checking your ranking report only to find your site has disappeared from Google’s front page. But don’t panic – we can help you determine what caused your site’s hard-earned rankings to drop, and how to recover. The Cause: Google Updated Its Algorithm Yes, those ...
6 Ways Social Media Can Help Build Customer Loyalty [INFOGRAPHIC] 06 Apr 2018
The digital age has brought with it countless innovations and advancements that have made lives easier in various ways – from easier communications with people from all over the world, keeping up to date with the latest news and happenings from around and in the rest of the world, accessing new information previously unknown, ...
