Latest news in Social Media

How Can You Track Sales From Influencer Campaigns in TikTok?

How Can You Track Sales From Influencer Campaigns in TikTok? TikTok has become a popular venue for people to learn about new products, services, and businesses, and that makes it one of the most popular advertising platforms. When it comes to determining the best approach to measure the efficacy of a new marketing channel, it’s always a problem (aka actual sales and marketing ROI). ...

6 Proven Ways to Take Your TikTok Marketing to the Next Level

6 Proven Ways to Take Your TikTok Marketing to the Next Level Business owners got to know about TikTok a few years ago, but were unclear on how, or even whether, to use it in their marketing plan. TikTok claims that the app will have one billion monthly active users by 2021. In the same year, Forbes said that TikTok had more downloads than any other app in the globe, while ...

Best Method to Compare TikTok Ads and Instagram Reels Ads?

Best Method to Compare TikTok Ads and Instagram Reels Ads? TikTok was once thought to be “a video production tool that allows users to make and share 15-second videos.” It was even arguable if you should use it for business because there was a risk it may be prohibited in the US. The site surpassed large networks such as Twitter, Pinterest, Linkedin, and even Snapchat with ...

5 Social Media Marketing Trends You Need to Join in 2022

5 Social Media Marketing Trends You Need to Join in 2022 Social media is constantly evolving. The days of using platforms solely for chatting and updating status updates are long gone. Marketers are kept on their toes by the ever-changing behavior of users and the never-ending new feature releases from social media platforms. While everything that happens on social media may be ...

Some Tips on Integrating Social Media & Google Ads to Maximize Effectiveness

Some Tips on Integrating Social Media & Google Ads to Maximize Effectiveness A holistic approach to online marketing means utilizing multiple channels and using them in tandem to boost each other, increasing visibility and impact across all of them, says E-Web Marketing, a Sydney-based digital marketing agency. The key is to treat social media and paid search as if they are two sides of the same coin. ...

How to Beat Competitors in Your Field Using Social Media Strategies

How to Beat Competitors in Your Field Using Social Media Strategies Running a successful business is not a walk in the park. It is a journey that takes dedication, hard work, motivation, and persistence. With so many unpredictable and challenging occurrences in business processes, one of the most consistent causes of concern is dealing with competitors. Competitors are what stand between ...

Meme Marketing: How to Use Memes to Supercharge Your Campaigns

Meme Marketing: How to Use Memes to Supercharge Your Campaigns Did you know that 38% of people with an active social media account follow meme accounts? If you follow meme accounts on social media, then you know the allure they can have. Memes are not a part of our online culture, and they make for excellent marketing strategies. If you’re looking into creating a meme campaign for ...

Expert SEO Tips and Technique to Boost Website Traffic in 2020

Expert SEO Tips and Technique to Boost Website Traffic in 2020 Introduction If you’re a blogger or an organization, then a big challenge is to increase the number of users on your website. Traffic defines how good your business doing online. SEO is one of the most important techniques that increase organic and quality traffic to your website. In the new era of digitalization, every ...

Best B2B Social Media Campaigns of 2019 to Learn From

Best B2B Social Media Campaigns of 2019 to Learn From With digital technology more accessible and common, it is highly important for B2B brands and businesses to make full use of the power of the internet. This is 2019 and along with new digital trends, social media has taken the world of marketing by a storm. B2B companies are leveraging social media to achieve crucial business ...

Tips and Tricks for Increasing the Instagram Following

Tips and Tricks for Increasing the Instagram Following Marketing on social media is currently trending and brands have started marketing themselves on social media as opposed to choosing the traditional methods of marketing. Social media marketing has allowed the brands to reach their audience and spread their business in different parts of this huge globe. If you are not on the ...

Facebook Instant Articles; Let’s clear the air, shall we?

Facebook Instant Articles; Let’s clear the air, shall we? It’s been 3 years since Facebook has made Instant Articles available to the publishers but I bet there are still many in the industry who haven’t even heard the name let alone fathom what it is. Nevertheless, we all surely understand one common thing i.e. making more money. And though not everybody writes blogs to earn ...

4 Twitter Marketing Tips for Businesses

4 Twitter Marketing Tips for Businesses Twitter is an extremely effective way to send out messages to people in a quick and concise manner. Annoyingly, this is also the problem with Twitter, where tweets can get very old very quickly. Twitter’s timeline is time chronologically ordered, unlike Facebook, LinkedIn and others. This means that once your tweet has ...

4 Ways to Increase Your Twitter Engagement Levels

4 Ways to Increase Your Twitter Engagement Levels Twitter is a growing community that is something every website, blogger and person should take advantage of. The fact that Donald Trump uses it to talk about world issues signifies just how powerful this social media platform is, to send a message in a quick and easy way for millions of people to read. With this, here are some ...

6 Content Creation Techniques Every Blogger Should Know

6 Content Creation Techniques Every Blogger Should Know Do you follow a profile of Bloggers? Do you sweat your brain out every day creating a massive heap of words? Still, unable to get that very gist of how to grow your fame. Well, its the case with most of us starting new to this world of blogging. We write, we create, but somewhere we are lagging because of some technique that we ...

4 Ways to Utilize LinkedIn to Your Advantage

4 Ways to Utilize LinkedIn to Your Advantage The Power of Social Networking The digital platforms available in 2019 have enabled digital marketing to become more innovative than ever before. From Instagram Stories to sponsored Facebook advertisements and even company-sponsored Snapchat filters, social media is now a foundational tool for businesses everywhere. Not all ...

Local Marketing Do’s & Dont’s

Local Marketing Do’s & Dont’s Local Marketing Dos and Dont’s   As a new business owner sometimes it can be difficult to know where to begin when specific points or challenges occur. Below Grant McArthur SEO has written up some actional steps for you to refer to if any of   Do’s:   Optimize your website for mobile: Make it easy for ...