Latest news in Digital Marketing

The Future of Attribution is Driven by Data

The Future of Attribution is Driven by Data In the bid to change the landscape of privacy, marketers require new measurement means that can meet their aims and put the interest of users first. That’s the reason Google has invested in new tools to assist marketers to future-proof their measurement. One important tool is machine learning that can be used in filling ...

PPC or Traditional Advertising Methods?

PPC or Traditional Advertising Methods? Business procedures keep improving and getting easier while driving in sales and getting conversions. This is a result of technological innovations, especially that of the internet. The internet has changed a lot about business approach to advertising and this change has led to an increase in results. On the other hand, ...

4 Things to Consider in Your SaaS Content Marketing Strategy

4 Things to Consider in Your SaaS Content Marketing Strategy Are you thinking about how you can encourage new customers to find your software? Then you are probably considering how you can increase the quality of your SaaS content marketing. With the right type of content, you can make a huge difference when it comes to brand recognition and gaining new sources of revenue. Here are some ...

The Key Takeaways from Google Marketing Live 2021

The Key Takeaways from Google Marketing Live 2021 Google Marketing Live 2021 is one amazing virtual event that happened recently on 27th May 2021. Like always, it was extremely interesting and empowering with quite many big announcements that are going to significantly impact the future of the marketing world in 2021 and beyond. The important announcements were focused on ...

Sergey Karshkov: 9 Pandas’ Top Dogs Project

Sergey Karshkov: 9 Pandas’ Top Dogs Project Top Dog is a company specializing in bare-knuckle fights. 9 Pandas formulated a creative design concept for the Top Dog website conveying the brand’s core elements: Masculinity Excellence The Way of the Warrior Rivalry Fortitude Evoking the style of the Guy Richie movie Snatch, 9 Pandas developed individual graphic ...

Email Marketing Trends You Need to Add to Your Checklist in 2021

Email Marketing Trends You Need to Add to Your Checklist in 2021 The world of digital marketing is dynamic and evolving constantly. Contrary to some popular beliefs, email marketing is still one of the most effective marketing strategies. It’s more personalized and one of the most authentic communication channels. Every company is taking advantage of it, whether for promoting their ...

5 Reasons to Use PPC for Your Restaurant Marketing

5 Reasons to Use PPC for Your Restaurant Marketing As the commercial world increasingly moves to online channels to reach customers old and new, there is a vast and growing spectrum of internet marketing options. These range from the older and more traditional methods, such as SEO and email marketing, to the latest trends in AI, mobile messaging and chatbots.  With so many ...

How To Make Impactful Online Marketing?

How To Make Impactful Online Marketing? These days, the internet has a great impact on buyers’ perception. Everyone is using a smartphone and before buying people check all the product details online. Therefore, it becomes mandatory for business concerns to present their brand on Google or other search engines’ top results. This can be achieved by using various ...

Finding Link Building Opportunities By Analyzing Your Competitors

Finding Link Building Opportunities By Analyzing Your Competitors Link building is an effective means for acquiring backlinks of other websites. A backlink is a string of text linked to other websites with the sole purpose of increasing your traffic. Search engine optimization (SEO) follows a set number of rules depending on its algorithm. It navigates through your pages, deeming their ...

EJ Dalius Points out Cost-Effective Marketing Ideas for Your Small Business

EJ Dalius Points out Cost-Effective Marketing Ideas for Your Small Business Many small firms are operating with limited funds and a couple of in-house staff these days and therefore, they look for pocket-friendly marketing ideas to continue operations. However, they need to make a great impact even with a limited budget and so, often face challenges when competing with the big players in the industry ...

Top Internet Service Providers for Optimal Digital Marketing

Top Internet Service Providers for Optimal Digital Marketing Gone are the days when businesses could flourish with marketing just on print. This is the era of fast speed internet, with a smartphone in each potential client’s hand. As experts term it, digital marketing is vital today to reach an ample audience in a cost-effective and time saving manner – that too with ...

Fundamental Elements Adding Value to Your Marketing Strategies

Fundamental Elements Adding Value to Your Marketing Strategies The virtual world is taking over our lives with millions of fresh users and ever-increasing smart gadgets each year. We have submerged into the digital world and transformed our lives as everything from reading, marketing, shopping to socializing, teaching, and acquiring educational degrees is now just a click away.  ...

EJ Dalius on Marketing Solutions That Won’t Require You to Break Your Bank

EJ Dalius on Marketing Solutions That Won’t Require You to Break Your Bank When you own a business, you are extremely sure that your products or services will sell, making you over-confident to think that you can hold back on the marketing of your business. You solely start trusting word-of-mouth advertising, but it will not help these days, to be very honest. EJ Dalius, who has decades of experience ...

Key Reasons why Marketing is So Important for Growing Businesses

Key Reasons why Marketing is So Important for Growing Businesses On a base level, it is important to know that marketing is vital for customer education. Sure, you might know the ins and the outs of your product, but do your customers know? If you want potential customers to buy into a product then you have to make sure that your audience has a solid understanding of what it does and how it ...

EJ Dalius on Low-Cost Digital Marketing

EJ Dalius on Low-Cost Digital Marketing These days, digital marketing is not that what it was a couple of years ago, it is more advanced and expensive, especially if you opt for premium ads for faster results. With stiff competition and online marketing budgets shooting up, SEO and content marketing professionals feel that they are fighting a challenging battle, ...

Stellar Marketing Strategies That Generate More Traffic To Your Website

Stellar Marketing Strategies That Generate More Traffic To Your Website You have finally taken steps to take your business to the next level, and you have thought of creating your business website to cater to all your online customers. So, after creating a website, you all will be thinking now what? How do you drive traffic to your website? After All, that’s how your business will be able to ...