Latest news in Social Media

5 Ways to Promote Infographics to Gain Valuable Backlinks

5 Ways to Promote Infographics to Gain Valuable Backlinks Infographics are one of the best ways to bring boring content to life. As more online users focus their attention to engaging content and online video, infographics are still one of the most effective ways to gain readership, attention, and backlinks to your site. The reason for this is that they are quick and easy to view, ...

Which is better? Facebook or SEO? [Infographic]

Which is better? Facebook or SEO? [Infographic] For small businesses looking to market their site, Facebook Ads and SEO are the two easiest options to jump into. There are millions of well-written and useful articles, how-to videos, and free software that you can plug into overnight. If you have a little bit of money to invest into them, it opens up even more doors. While ...

How to Optimise a Tweet to get Clicks

How to Optimise a Tweet to get Clicks Social media is a formidable source to gain traffic for the plain reason that millions upon millions of people use it daily, sometimes several times a day, to get updates and find information. Due to this, there are many businesses that adopt social media marketing as away to gain traffic: other than the obvious solution to ...

#RIP Twitter? Reaction to Altering the Timeline

#RIP Twitter? Reaction to Altering the Timeline It is not often a bombshell erupts in the social media network. Usually, the big news is of one company buying another such as Facebook buying Snapchat and so on. However, the big news of today surrounds the rumors that Twitter has been planning to change the whole structure of how it works, quite literally. Instead of having ...

Facebook Fan Page Tutorial

Facebook Fan Page Tutorial By Ekekiel Marshall Ok Ladies and gentlemen, in today’s sessions were going to take a look at Facebook advertising Not only am I going to show you how it works, but were also going to learn some crafty techniques that will allow you to find your best audience so you can generate high quality leads from one of the leading ...

Twitter Marketing Tips – 5 Crucial Points to Take Into Consideration

Twitter Marketing Tips – 5 Crucial Points to Take Into Consideration Marketing on Twitter should not be too complicated. In fact, 30 minutes a day is enough to run a successful marketing campaign on Twitter but the problem is most marketers fail to understand this as they have to no clue whatsoever as to how to promote their brands on Twitter.

Why You Should Concentrate on Social Media Marketing

Why You Should Concentrate on Social Media Marketing We all know there are tens, if not hundreds, of ways you can gain traffic online. When looking at the top forms of traffic generation, there is, of course, PPC – pay a certain amount every time your advert is clicked on. There is SEO which looks into improving the organic ranking of a website so that you can gain an ...

Effective Social Media and Pay Per Click by Brian Newmark

Effective Social Media and Pay Per Click by Brian Newmark Almost every company is doing a social media program these days and most companies are doing some sort of Pay Per Click campaign. There simply is no choice because the world is relying more and more on social media for news, recommendations for products and services and for exchanging information. That means companies have to ...

3 Reasons Twitter is Great For Online Advertising

3 Reasons Twitter is Great For Online Advertising For many years, when it comes to advertising online, pay per click advertising and Google AdWords have been the market leaders and the best program to use. There are many reasons for this such as the ease of use of PPC, the cost efficient solution to advertising it provides and the contextuality of the traffic it has the ...

Making Your Business Stand Out on Social Media

Making Your Business Stand Out on Social Media Wherever you go these days social media such as Facebook, Twitter, Instagram, and others are a permeating force in the general populous, and thus have become an excellent source of advertising for businesses of all sizes. With a little help, any business can harness the energy of social media to their advantage. Here are a few ...

How to Step Around PPC Marketing

How to Step Around PPC Marketing PPC marketing has become one of the leading methods that advertisers use to get their ad viewed and clicked on by a large base of targeted consumers. However, as many advertisers quickly learn, PPC advertising is down right expensive. It is an advertising method that happens to only be justified when the return on the ...

The Secret Behind Amazing Twitter Accounts

The Secret Behind Amazing Twitter Accounts There are millions of people who use Twitter daily to type out their thoughts in 160 characters or less. The social media platform is an ingenious way to promote a business idea or thought through either novelty or official accounts. The key to having a great Twitter account lies in a brand’s ability to target their ...

Why Online Marketers Should Be Paying Attention to the Rise of Ello

Why Online Marketers Should Be Paying Attention to the Rise of Ello Ello has arrived on the social networking scene with all the unobtrusiveness of a sonic boom. Even though the service is still in beta, thousands of new users are signing up every day. We’re not kidding. This social network has hit up to 36,000 signups each hour, according to Business Insider. So what’s with this ...

Constructing The Perfect Tweet To Gain Clicks

Constructing The Perfect Tweet To Gain Clicks Who would have though 140 character messages would have been the new form of social media ten years ago? Twitter has become such a important tool to advertisers and businesses for the simple matter that it is a great place to advertise anything on it. If you find yourself wanting to promote links to a website of some sort, you ...

3 Reasons To Display Social Media Plugins On a Landing Page

3 Reasons To Display Social Media Plugins On a Landing Page If you type in landing page optimisation into Google, you will find over five hundred thousand results that could tell you ways to improve your PPC landing page. It is a big deal landing page optimisation which is why we have so many articles about it here on PPC.org. If you find that you have tried to optimise your landing ...

How to Use Common Interests to Drive Social Media Engagement

How to Use Common Interests to Drive Social Media Engagement Organizations that rely on social media interactions to drive visits to their landing pages and increase conversions can run out of steam without a solid content strategy. It’s critical to identify content that’s of interest and relevance to your audience, even if it’s not directly within your verticals. Many industries ...