A new year means that we have resolutions to all be more successful with our online ventures, right?! Check out some of these ideas we have been mulling over for PPC. First, we are definitely a fan of the huge trend toward Product Listing Ads, and mostly because we are seeing large revenues from this in general. There is ...
Monthly Archives: January 2013
Some Fresh Ideas For A Fresh New Year! 10 Jan 2013
The Benefits Of A High CPC In PPC 10 Jan 2013
Although pay per click advertising is famous for being a financially efficient solution to advertising in general, campaigns that adopt a high CPC for their chosen keywords tend to have benefits which still make PPC a cost effective solution. The problem with PPC is that advertisers have created the stereotype that the lower ...
PPC Wars – Groupon vs Living Social 10 Jan 2013
PPC Wars – Groupon vs Living Social. This week we go through their current pay per click marketing and see who’s doing a better job. We walk our readers through the good, the bad and the ugly of both of the pay per click accounts. We will also rip into each brands ppc ads. You can check out some of our ...
Twitter Tips: 3 Ways To Gain Clicks 09 Jan 2013
It’s free, fast and has the potential to gain you as good (if not better) results than pay per click advertising. Yes, I am talking about social media websites: inparticularly Twitter. The micro-blogging website has not been with us long compared to the likes of Google Adwords and even Facebook. This has not stopped ...
Contextual Advertising vs. Pay Per Click Marketing 09 Jan 2013
Have you been able to find success in the world of pay per click marketing but quickly getting sick and tired of playing all the games with Google and their quality score issues and high ad costs? If you’ve discovered how to create winning ad copy and understand the basics of keyword marketing, you might also find success ...
Geotargeting PPC Fail! 09 Jan 2013
So I am helping my brother that just recently opened a new orthodontics practice in Woodland, Washington to make sure that he dominates that search result. Just like I want him to do good orthodontics for my kids, I want to do good ppc management for his business and help him get more patients. The other day I did a quick ...
How To Get Higher Click Through Rates In Adwords 08 Jan 2013
So I’m working in a clients account yesterday and I come across one Campaign that I’ve been working on for around three months now. I’ve been trying to get higher click through rates on the account for a while but had a hard time doing so. We’ve got like 20 Campaigns and like 150 AdGroups in this ...
3 Assumptions Advertisers Make In PPC 08 Jan 2013
Although pay per click advertising has turned out to become quite a reliable source of traffic to a landing page making advertisers confident in using the program, there are still some advertisers that make assumptions in PPC which will ultimately lead to their PPC campaign failing. In PPC, advertisers (especially new ...
AdWords Email Extension: The Communication Extension & How to Take Advantage 07 Jan 2013
Back in 2011, Google started testing an ad extension, which would allow searchers to submit their email address to advertisers directly from the SERP. This is especially helpful for those advertisers looking to build their email list, but it’s also excellent for lead gen & other services. They called the AdWords email ...
Pay Per Click And Analytics Relationship Building 05 Jan 2013
Today I got an email from a client that wanted to address to all the readers. It has to do with PPC and reporting. Client wanted to know how analytics and Adwords stats were off so I decided to put together a pay per click and analytics relationship building post. In this post I will go over my clients concerns and how ...
Increasing Your Facebook Fans Using Pay Per Click 04 Jan 2013
No matter what type of web site or service you run online, having a large social following is becoming more and more important each day. It’s also important to make sure that you are on all of the social networks and not just focus on one of them. In this post we are going to take a look at a few different options you ...
Database Of PPC Articles From 2012 04 Jan 2013
2012 has been a great your for advertisers. Why? They have had the access to some of the best articles on pay per click advertising to help them make their campaigns more successful and profitable. The problem I find is that there are still alot of people that cannot access the articles they want all in one place. Well, fear ...
A New Year’s Resolutionary Aim For Your PPC Campaign 03 Jan 2013
Happy new year everybody! With the new year, millions of people around the world will be creating new year’s resolutions which, to be honest, most people will forget they even created by the end of January. This does not mean you should not make one for your PPC campaign though! It’s a great idea to create a few ...
How to Create ClickBank Landing Pages that Convert 03 Jan 2013
How many times have you been looking through the ClickBank market place and looking for a new product to promote and found yourself actually reading some of the landing pages that some of these programs are using? It’s really quite amazing at how long some of them can be and how much time and work goes into making them ...
Some Useful PPC Articles From December 2012 02 Jan 2013
December 2o12 has been quite an interesting month. With it being the end of the world (which never happened) and, of course, Christmas, it could be seen that it has been a goldmine for PPC advertisers to take advantage of web users before Christmas wanting to buy gifts. As well as this, PPC advertisers can still benefit after ...