While many online businesses have recognized the various advantages that search engine optimization provides, most notably in helping a site to gain more exposure online, many businesses are recognizing the many advantages that pay per click (PPC) marketing offers. Pay per click (also known as “Cost per click”) is ...
Monthly Archives: August 2012
5 Important PPC Steps For Beginners 31 Aug 2012
3 Factors That Will Affect Your Conversions 30 Aug 2012
If you can take any statistic from pay per click advertising and put that as priority, it has to be the conversion rate. The conversion rate is the percentage of users that perform the action you want them to do. For example, if you created a PPC campaign with the intention of gaining emails to perform email marketing, what ...
10 Ways to Give Your PPC Campaign a Boost [Part 2] 29 Aug 2012
![10 Ways to Give Your PPC Campaign a Boost [Part 2]](https://ppc.org/wp-content/uploads/2012/08/10-Ways-to-Give-Your-PPC-Campaigns-a-Boost1.png "10 Ways to Give Your PPC Campaign a Boost [Part 2]")
Finishing off from where part one started, I made clear that it was the optimisations and good decisions to a PPC campaign that produces the boost to it’s performance. There is not one advertiser that is capable of making a campaign that can’t be improved upon. In PPC, it is important to realise that there is ...
Facebook “Sponsored Results” A Bust? 29 Aug 2012
All you PPC and Search Marketing Goons that perked right up to hear about the Facebook Search Advertising that launched last week, listen up! I am a fan of Facebook, don’t get me wrong, but it is not Adwords or adCenter. Its closer to traditional Facebook Advertising. We all know what the typical Adwords ads are, they ...
Using SEO to Customize Your Landing Page Advertising 28 Aug 2012
If you have been considering trying your hand at affiliate marketing as a means of generating an income on the internet you should be aware that the way you handle your affiliate marketing blog or website will make a tremendous difference in the success that you may experience. One of the things that you must keep in mind is ...
Companies Are Willing To Spend More, But is the Spending Going To Shift? 28 Aug 2012
It is a bit obvious that companies will be spending more PPC money here in the near future, as our industry grows more and more important. The biggest thing that comes up when we have this discussion is if we are going to see a change in where exactly the money will be going. The cost per clicks are increasing, and if ...
10 Ways to Give Your PPC Campaign a Boost [Part 1] 28 Aug 2012
![10 Ways to Give Your PPC Campaign a Boost [Part 1]](https://ppc.org/wp-content/uploads/2012/08/10-Ways-to-Give-Your-PPC-Campaigns-a-Boost.png "10 Ways to Give Your PPC Campaign a Boost [Part 1]")
Pay per click (PPC) advertising is quickly becoming an extremely profitable form of advertisement online which is a reason why millions of people use it globally. However, advertisers need to keep in mind their budget and other factors to gain the most out of PPC. With a few simple tips, you can optimise your PPC campaigns ...
HitTail, The Keyword Tool for the Long Tail 27 Aug 2012
How many times have you wanted to use a new tool or tracking feature that specifically targets all of the incoming search traffic to your site, but also shows you all of the potential longtail keywords that you are missing out on? A new keyword tool called HitTail offers this exact service. In this post we are going to provide ...
Some Trouble In Paradise… 27 Aug 2012
At http://ppc.org, we are pretty much always discussing what is in the future of the industry. These talks often show us the future of our income, and also helps us keep our clients’ best interests in mind, as well. We need to make sure we know what is coming down the road. Typically, there are many challenges in the PPC ...
How to get the same backlinks as your competitors 25 Aug 2012
How to catch up with your competitors in the Serp? PPC is great to be on first page of Google and getting targeted traffic, and you should use PPC before putting efforts in Seo The problem is that it can cost a lot of money, and some readers don’t click on ads. So being in top of Google rankings is a must. With recent ...
Changing Concepts in SEO and Why Your Company Needs to Keep Up With Them 24 Aug 2012
The SEO today is strikingly different than the SEO of last year, the SEO of last month and even the SEO of last week. That’s the beauty, and the challenge, internet marketing; just as one method becomes standardized, Google jumps in with a changed algorithm or a new security feature that throws previous SEO strategies out ...
Using Pay Per Click Marketing to Promote Content Locking Sites 24 Aug 2012
Pay per click and search engine marketing easily the most well known and effective ways to promote web sites and ad campaigns. What you promote through ppc marketing is up to you. Google doesn’t approve all ppc ads, but the majority of sites will get through. Some stuff that Google doesn’t like are long sales pages, ...
The 5 “W’s” of Guest Blogging In Every Industry 23 Aug 2012
Although the idea of guest blogging has been around for years, many startup companies are still missing the guest blogging bandwagon. The concept might seem simple, but once you get started, the blogging concept can actually be a bit tricky. Being a guest contributor is a full time job (this coming from a full-time guest ...
Creating PPC Ad Campaigns with Clicksor 23 Aug 2012
Even with all of the different advertising options we have on the internet today, pay per click advertising is still one of the most sought after sources for driving quality traffic. While most people are focusing their efforts on using search engines like Google, Yahoo and Bing for their pay per click marketing, they may be ...
Is Infolinks a Competitor to PPC? 23 Aug 2012
The first revolution in online advertising appeared back in 2000 as Google AdWords/Adsense as pay per click advertising. Several years later produced the second online sensation in advertising being in-text advertising. Although this didn’t produce as much publicity as pay per click advertising, in-text advertising ...
Facebook Steals Google+ Features 22 Aug 2012
Today as I we navigating through my Facebook Fan Page I noticed that Facebook had ripped off the Google+ feature of switching between Page Admin and Regular account. When you go to any Facebook Fan page that you’re admin over it will show “You are posting, commenting, and liking as Blogging.org – Change to ...