Some people have said, “You can tell a man’s wealth by the watches he wears and the cars he drives.” You find any truth in that? Anybody can get a credit card and buy an expensive watch. It may not exactly be the best indicator of wealth. So I pose an important question today: Why do we wear watches and blog? ...
Monthly Archives: March 2013
Blogs, Watches and Building Your Brand 29 Mar 2013
3 Ways To Make More Money With Google Adsense 28 Mar 2013
Along with AdWords, Google Adsense is the most used PPC program out there on the internet with the combination of Adsense and AdWords being around 95% of all of Google’s revenue. Millions of people use Adsense worldwide to make money from their website and blogs. However, most publishers could still make more money from ...
The 6 USPs Of PPC Advertising [Part 2] 27 Mar 2013
![The 6 USPs Of PPC Advertising [Part 2]](https://ppc.org/wp-content/uploads/2013/03/The-6-USPs-Of-PPC-Advertising-Part-2.png "The 6 USPs Of PPC Advertising [Part 2]")
With this article being a two-parter, we have already looked at three USPs PPC has over other forms of advertising online. These three USPs were the fact you only pay per click, there are millions of advertisers and publishers globally and that to set up and maintain a pay per click campaign is a pretty quick and easy task in ...
These 5 Payment Mistakes are Making Your PPC Campaign Unprofitable 26 Mar 2013
After reading a lot of helpful articles here at PPC.org as well as on other sites, you’re starting to get results from your PPC campaign. That’s nice, you just have to increase your PPC budget and you’ll start making a lot more money. It’s that simple, right? Well, no! You’re probably running a PPC campaign to promote ...
The 6 USPs of PPC Advertising [Part 1] 26 Mar 2013
![The 6 USPs of PPC Advertising [Part 1]](https://ppc.org/wp-content/uploads/2013/03/The-6-USPs-of-PPC-Advertising-Part-1.png "The 6 USPs of PPC Advertising [Part 1]")
Pay per click advertising is the most used form of advertising online. When it comes to answering why this is, there are many reasons. The main fact is that PPC has developed a few unique selling points or ‘USP’s that have increased the incentive towards advertisers to use it. A USP is exactly what anything needs to ...
Automated Report Ideas That You Will Thank Us For! 25 Mar 2013
PPC is a crazy industry, and also a great one to be in! There is always a lot of fun stuff going on day to day, and there are many new topics coming out all the time. There are also some basic rules that we always seem to see get shoved to the back seat when we are more worried about the “new” fancy stuff and ...
A Complete Guide on YouTube Video [Paid] Marketing 22 Mar 2013
![A Complete Guide on YouTube Video [Paid] Marketing](https://ppc.org/wp-content/uploads/2013/03/youtube-trueview-instream.png "A Complete Guide on YouTube Video [Paid] Marketing")
It is paradoxical to note that though an average American spend more time watching videos over Youtube than lounging on sofa and watching some popular TV soaps, advertisers are still shying away from this thriving platform which is brimming with opportunities. And the reasons are… well, there is no apparent reason. However, ...
3 Things Your PPC Text Advert Should Include 21 Mar 2013
Gaining clicks on a PPC advert is crucial to the success of a PPC campaign. Most advertisers will see the success rate of an advert by being how high the CTR is of it. However, a text advert is far more than just the click through rate. For example, if you claim one thing in your advert and your landing page says something ...
Backup WordPress Landing Pages with BlogVault 20 Mar 2013
As wordpress continues to grow in use and functionality, more online marketers are relying on the content management solution to create their landing pages for ppc ad campaigns. Since wordpress is a program and database running on a service, this means there is always the chance for something to go wrong. As online marketers, ...
Google Chromebook – Analyse A Real PPC Campaign 20 Mar 2013
The next episode in this ‘Analyse A Real PPC Campaigns‘ comes from analysing the giant themselves, Google, with their new take on a laptop. The Chromebook is both a competitor for Windows and Macintosh making it a very desirable piece of kit for most people who want to stay online (for example, I’m writing ...
Increase Conversions with Landing Page Videos 19 Mar 2013
Every day I get approached with emails to review and promote different web sites and services. Sometimes it’s easy to tell what the purpose of a web site or service is, other time’s it not so easy. When I come across a web site that has an intro video, it makes my life so much easier. I can watch a quick 15-30 ...
[How to] Introduce Social Media To PPC 19 Mar 2013
![[How to] Introduce Social Media To PPC](https://ppc.org/wp-content/uploads/2013/03/Introduce-Social-media-to-PPC.png "[How to] Introduce Social Media To PPC")
What most advertisers do not see when using pay per click advertising to gain traffic is that social media can go hand-in-hand with PPC just like Infolinks can with Adsense. What puts most advertisers off implementing social media into PPC is that it takes time and effort without guaranteeing results (unlike PPC does). ...
Using Pay Per Click Marketing to Promote Clickbank Products 14 Mar 2013
When you think of making money online and digital products, you have to think about ClickBank. Their service has been around for over a decade and has paid out over a billion dollars to their partners. There really aren’t many ad networks and market places out there that have had the same type of success and impact that ...
3 Ways To Increase Adsense CPC 14 Mar 2013
Sometimes, the CPC is a mystery in the eyes of a publisher of Adsense. One day, the average CPC might be dollars while on other days, it is pathetic cents. Of course, publishers of PPC will want the highest CPC possible so they make the most amount of money possible. The question is how do publishers do this? What makes a ...
SerpBook – The Premium Search Engine Rank Tracker 13 Mar 2013
One of the biggest addictions among internet marketers and site owners is to continually check your web site and ad campaigns stats. Whether it’s within Google Adwords, Analytics or your own preferred tracking solution… we all love stats. An excellent new solution that I’ve been using is called SerpBook. Sure, ...
Improving PPC Conversion Rates: 101 13 Mar 2013
We all know WHY we want to improve conversion rates. The question relative to us is, how? As well as “what is the best way to do such?” Typically we are talking about more conversions at as low of a cost as possible. Now we can sit here and tell you its’ luck…….or we could give you the ...