Colors don’t just make for great looking logos and landing pages, they also trigger emotions. There is actually a complete science and study behind what colors make us think different ways and how they can influence conversions and buying habits of customers. Before we jump into the usage of colors on landing pages, let’s first think about some ...
Google Images Search vs. Bing Image Search 18 Sep 2013
So many of us are accustomed to using Google for everything that we actually forget there are other search engines out there. For instance, today I was trying to access Google.com to look up some infographics for a post, but I could not get their site to load for me. Instead I went over to Bing.com and did an image search for what I was looking for and I ...
PPC Marketing Success and Case Studies with Ivan Ong 17 Sep 2013
Many online marketers get their start in pay per click marketing because it’s one of the most basic and effective forms of advertising. The concept is simple, you pay to have your web sites or ad campaigns be seen for specific keywords and hopefully you convert your audience into leads. If it all works out properly then you will be profitable at the ...
What is PPC Marketing? – Paid vs. Organic Search 16 Sep 2013
If you were to ask the average person on the street what “ppc” or “pay per click marketing” is, the majority of them would probably have no idea what you are talking about. However at the same time they are heavily influencing the way ppc marketing works, while also driving millions of dollars into the industry as well. What is PPC ...
How I Got Started in the World of Internet Marketing and PPC 12 Sep 2013
This post is sponsored by Visa Business and all content is the opinion of the writer. It’s quite amazing to think back to when I was in high school and started making money online when I was just 15. That was 17 years ago and as much as everything has changed, it’s still pretty much the same. The business model is still the same. Create ad ...
Miley Cyrus Gets 15 Million Page Views in 24 Hours 10 Sep 2013
As online marketers and site owners there is nothing we love more than seeing some juicy web stats and earnings! I know Miley Cyrus has not a care in the world for analytics and site tracking but I’m sure she is extremely pleased with the latest numbers from her new video release. Miley Cyrus and VEVO have broken the record for most video page views ...
Mastering the World of SEO and Rankings with SubmitEdge 05 Sep 2013
When it comes to SEO, everyone has something to say. You either hate it or love it. You base your web sites and business around it, or you completely ignore. No matter your stance on SEO, the bottom line is that web sites need backlinks and quality content to rank in the search results and get people back to their sites. In the past all you needed was some ...
How RemarkaMobile is Profiting from Mobile and Affiliate Marketing 04 Sep 2013
While the majority of posts on this blog are focused on how to use pay per click marketing to grow your business and improve ad campaigns, we can’t forget that mobile marketing is quickly becoming a large factor in the way we advertise to our audiences. The truth is mobile is growing faster than we can keep up with, which means new practices and lead ...
Using PRWeb to Create Effective and Viral Press Releases 02 Sep 2013
In the world of business and online marketing press releases are being created and sent out in the millions every day. Press releases are used for many different reasons. In the past there was a large focus on getting inbound links to web sites through the use of press releases, but Google has recently been cracking down on this method and lowering the ...
Growing Your Business with iContact Email Marketing 27 Aug 2013
Over the years I’ve done a lot of online marketing. Everything from building out my own sites and running ppc ad campaigns in Google, Yahoo and Bing. Many business and advertising models change, but one of them has always stayed the same, and that is email marketing. There is really no other advertising model that is more effective, direct and ...