Latest news in Display Ads

How To Make Unstructured Data Actionable In Display (Part 3)

How To Make Unstructured Data Actionable In Display (Part 3) Making Unstructured Data Actionable In Display The unstructured data is still valuable as it already provide important information’s such as optimization, Keyword level bidding, and reporting. With the help of the latest Demand Side Platforms (DSPs), marketers can take the advantage from unstructured data as Demand Side ...

How To Make Unstructured Data Actionable In Display (Part 2)

How To Make Unstructured Data Actionable In Display (Part 2) Search Marketers The search marketers are very well aware of this fact so, they never try to group hundred or thousands of keywords in one segment. Keywords data if groped in one segment will not help them to know the click through rates, individual impression volumes, cost per clicks, and conversion rates of each keyword. To ...

How To Make Unstructured Data Actionable In Display (Part 1)

How To Make Unstructured Data Actionable In Display (Part 1) With the advancement in science and technology, there is also advancement in display marketing as well. Things are changing day by day and the real time bidding and other advances have improved the performance and precision of search advertising to display. Similarly we will soon have a new era of unstructured data as well. ...

Most Profitable Google Adsense Banner Sizes

Most Profitable Google Adsense Banner Sizes Everyone loves learning more about Google Adsense, as they will always be one of the driving revenue sources for many web sites online. Even though Adsense is considered a starting point for learning how to make money online, they are still generating millions of dollars in revenue for many web sites today. One of the most ...

What is PPV Advertising?

What is PPV Advertising? Everyone is always talking about PPV and CPV advertising and how there is so much money to be made, but many people really don’t understand what PPV advertising is, or how it even works. Let’s get some things straight for those who still aren’t sure how PPV advertising works. What is PPV Advertising? The ...

A PPC Campaign Step by Step for Publishers

A PPC Campaign Step by Step for Publishers Yesterday, I went through the steps advertiser would have to perform when creating a campaign in PPC programs such as AdWords. This is by far the most important aspect to PPC. However, it is also important to know how the publishing side to PPC works. Here is an article explaining what a publisher has to when creating a ...

AdChop – Online Advertising Case Studies

AdChop – Online Advertising Case Studies The only thing more fun that looking at your own banner and ad campaign results, is seeing others display their results for your. The concept of testing different banners and ad copy and seeing which people actually click, and why, is always quite fascinating to marketers of all types. A new web site I just came across, called ...

Three Quick Tips to Increase Your Google Adsense Click Rates

Three Quick Tips to Increase Your Google Adsense Click Rates Google Adsense is one of the easiest and most common ways to make money online, especially for web site owners who aren’t really marketers. All it takes to start making money with Google Adsense, is a web site, traffic and content. Adsense is one of the best platforms out there for generating revenue, because they do all ...

Infolinks PPC In-Text Advertising Review

Infolinks PPC In-Text Advertising Review With many bloggers wanting to find new ways to monetize their websites, Infolinks and in-text advertising has become the perfect solution: mainly due to the fact that Infolinks can work alongside Google Adsense, making it accessible to just about everyone blogger and publisher. Infolinks has a new take to PPC. Instead of ...

Google Adsense: 2011 Year in Review

Google Adsense: 2011 Year in Review Still the driving force behind many web sites for revenue generation, Google Adsense continues to run strong. With another year closing out, it’s time to put 2011 in the books and look back at what Google Adsense has accomplished and improved on their network over the past twelve months. The following is a highlight of ...

How to Get the Maximum Benefits of Google AdWords

How to Get the Maximum Benefits of Google AdWords The internet is a great place to market your products and services. The internet has no geographical boundaries and you are able to reach people from all corners of the world. AdWords is one of those tools offered by one of the most well-known websites on the internet; Google. This works by placing advertisements on the ...

Contextual Pay Per Click Advertising with INTENTclick

Contextual Pay Per Click Advertising with INTENTclick The thought process of monetizing a blog or web site can be quite confusing and complicating for any site owner. You want to make money with your web site, but you don’t want to jeopardize your traffic with a bunch of banner ads on your site. You might even already be making a few dollars with Google Adsense or ...

Three Great Resources to Find Any Banner Creatives

Three Great Resources to Find Any Banner Creatives When it comes to display advertising, you will usually look through the creatives provided by a web site or the affiliate network that you are working with. Unfortunately, many affiliate networks will not provide you with all of the creative that may be available. In this post we will show you three different sites that will ...

Moat Ad Search – Quickly Find Competitor Banners Ads

Moat Ad Search – Quickly Find Competitor Banners Ads It’s quite amazing with some of the tools that are available for free to marketers these days. Remember when you had to scour the web to find what you were looking for, or even worse, have to pay a hefty fee to use high end management or search tools? A recent site that I came across is called Moat Ad Search, which allows ...

New AdBrite Targeting Features

New AdBrite Targeting Features When it comes to advertising, you want to make sure you can reach everyone that falls into your demographic targeting. AdBrite has been a well known, but also a hidden source of quality traffic for many advertisers over the years. Through their targeted advertising and reach to billions of impressions, AdBrite has a great ...

How to Optimize Infolinks for Higher CTR

How to Optimize Infolinks for Higher CTR If you’ve ever run a web site or blog, and wasn’t sure how to start monetizing and making money with your web site, you have two immediate solutions. Google Adsense or InfoLinks contextual advertising. Both methods offer a hands off solution for managing links and placing revenue generating links on your site. Many ...