PPC - Pay Per Click Management

If you’ve ever run a web site or blog, and wasn’t sure how to start monetizing and making money with your web site, you have two immediate solutions. Google Adsense or InfoLinks contextual advertising. Both methods offer a hands off solution for managing links and placing revenue generating links on your site.

Many people will prefer InfoLinks over Google Adsense simple because they won’t have to create separate banner ad spots through their web site, as InfoLinks will simply place ad links over your existing content. You will then earn a commission every time these ad links are clicked on.

How to Optimize Infolinks for Higher CTR

Through the use of the InfoLinks members area, you can start optimizing your web site or blog to start earning even more money. Here are a few ways you can start optimizing your content and ads.

• Optimize with On/Off Tags

Did you know that you can increase the amount of payouts from InfoLinks by playing around with your ON/OFF tags? One of the most common mistakes InfoLinks publishers continually make, is having their ad script run through out the whole page of their site. Instead, you should be removing sidebars, headers and the footer area. Through a simple script change, you can remove ads from showing in these sections.

• Create Information Based and Shopping Content

The next best solution for making the most of out InfoLinks, is by using them on information and shopping related web sites. If you are going to place InfoLinks on a blog or web site that is targeted to marketing and advertising, you will probably find that most people will not click on the links, as they know what context links look like. If you are advertising to every day people who are looking for information and content, then they are much more likely to click on contextual links, as they will find them helpful and relevant.

Use InfoLinks as an Advertising Platform

If you are an advertiser, please don’t forget to look into the self serve advertising platform that InfoLinks now offers through their web site. As an advertiser, you will have access to all of the sites in the InfoLinks network.