One of the most important ways to grow your business over time is to adapt with the many changes that comes with internet marketing. In the beginning there was basic HTML web sites, now we have social networks, blogs and mobile advertising. The site concepts have changed, but one this has always stayed the same… and ...
Latest news in Display Ads
All You Need To Know About Ad Categories In Google Adsense 11 Apr 2013
I admit that I know my way around Adsense pretty well now after using them for about 2 and a half years on my own website AskWillOnline.com. The truth is that I have only just about finished optimising the adverts after all that time (and still, I think there are areas of improvements). A recent optimisation I made was with ...
3 Ways To Increase Adsense CPC 14 Mar 2013
Sometimes, the CPC is a mystery in the eyes of a publisher of Adsense. One day, the average CPC might be dollars while on other days, it is pathetic cents. Of course, publishers of PPC will want the highest CPC possible so they make the most amount of money possible. The question is how do publishers do this? What makes a ...
10 PPC Tips From Master Yoda 20 Feb 2013
I was watching Star Wars (the real ones) yesterday and learned some valuable lessons that apply to the paid search world. Here are 10 PPC tips from Master Yoda that he has managed to teach us without us even knowing! Master Yoda teaches us from simple principles how to manage and create amazing PPC accounts that convert. We ...
Advertising and Online Dating in the Adult Industry 05 Feb 2013
Not only is dating one of the hottest niches to make money with using affiliate marketing and ppc advertising, it’s also expected to grow to a massive $2.4 billion industry by the year 2015. If this isn’t enough reason alone for you to promote online dating offers, I don’t know what is. Even being able to grab ...
4 Tips To Increase Adsense Advert’s CTR 29 Jan 2013
Potentially, this is the million-dollar question. What is the best combination to produce the highest CTR? Many publishers feel they know the answer to this problem. However, one publisher’s answer will differ to another publisher’s answer seeing that every website will have different tips to gaining a high CTR. For ...
Horrible Remarketing in Expensive PPC Niche 01 Dec 2012
I get really pissed off when I see people putting up crappy display advertising banners in an expensive niche. Are you putting up horrible pay per click ads? This post will go into Horrible Remarketing in Expensive PPC Niche and how you can avoid it. I have clients in hosting niche so I’m always paying attention to ...
Media.net – A Competitor To Google Adsense 29 Nov 2012
Let’s face it that Google are extremely dominative in PPC with both their programs being Adsense and Adwords. There has never been a real competitor to Google either. Ad Dynamo are growing but are simply not big enough, Infolinks won’t make you much money with others not offering the million of advertisers Google ...
Best Ad Colour Combination For Maximum CTR 27 Nov 2012
It can be seen to be the million dollar question. Once a blogger has found the right colour combination for their adverts be it when using Adsense or even Ad Dynamo, they will be much better off. As well as freeing up alot of time that would have spent on optimising adverts, the click through rates of adverts will rocket ...
Adsense With A New Half-Page Advertisement 16 Nov 2012
Are you one of the millions of people that are using Google Adsense? How about some of the people that have been banned by Adsense? Earlier today Google announced a 300×600 pixels ad to be part of their Adsense ad units. What do you think about Adsense with a new half-page advertisement. In this post we go into why ...
5 Ways To Make More Money With Google Adsense 06 Nov 2012
When it comes to monetizing a website through pay per click programs such as Google Adsense, it will feel like an enigma in finding the best combination of ad categories blocked, advert sizes, placement, color and type. This helps in making clear the amount of elements a publisher has to deal with and change to try and make ...
5 Reasons Why You Got Banned From Google Adsense 11 Oct 2012
I have been using Google Adsense adverts for the last three years to monetize my websites and of course I have read and seen many stories of people being banned during this time. 99.9% of bans by Adsense are valid even if you don’t feel like it is. At least from an advertiser’s perspective this will provide some ...
Using GeoEdge to Improve Global Online Display Advertising 20 Aug 2012
One of the best ways to start losing money with your ad campaigns is to not focus on converting your audience and making sure everyone is viewing your landing pages in the same way. Have you ever taken the time to see how your web site or landing pages might look if you were browsing from another country? It’s a question ...
The Best Brands Have Great Logos and You Should Too! 01 Aug 2012
When it comes to making a remarkable product, service or brand… most of them will have an amazing logo. It’s all about leaving a lasting impression on your audience, and if you run a web site or service online that they are going to see a few times, there is a good chance that you should be using a logo to leave ...
How Does PPC Work For Publishers? 01 Aug 2012
After looking into how PPC works for advertisers, here is now a glimpse into how pay per click advertising works for publishers. It can be seen that you can’t have one without the other. Having no advertisers means there won’t be any adverts on publisher websites while having no publishers means there is nowhere for ...