Are you one of the millions of people that are using Google Adsense?  How about some of the people that have been banned by Adsense?  Earlier today Google announced a 300×600 pixels ad to be part of their Adsense ad units.  What do you think about Adsense with a new half-page advertisement.  In this post we go into why this is a horrible idea and will hurt your website.

The new ad is referred to as the half page unit, which Google is calling “brand friendly” ad units.  This is horrible for all you people out there doing SEO on your website.  Google said in their press release that this ad size is one of the “top requests from publishers” last year.

Matt Cutts hates this dispite Google’s display ad study show that this ad is one of the most requested and fastest growing ads out there.  I’m calling bullshit on this one.  They are trying to get more money.  Supposedly they will only show a “wide range of text and display ad inventory.”

To give you an example of how big this is (note that all are scaled down):

This is ridiculous for all you SEO’s out there.  For all you people out there that haven’t been banned by Adsense, give it a try and let me know what it does to your SEO and links in your site.  I’m sure it’ll kill the value of your site.

Let me know what happens!

John Rampton is a PPC Entrepreneur, Author, Founder at Due a finance company helping small business owners. Follow me on Twitter @johnrampton

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