It’s no lie to say that websites are constantly having to adapt to the SEO changes search engines, such as Google, make to further improve the user experiences online. However, ultimately, the core SEO has, pretty much, stayed the same: provide high quality and unique content that web users will find useful and enjoy reading. The SEO I am talking ...
How to Adapt Your Content Marketing Strategy during Covid-19 04 Aug 2020
2020 has been quite a strange and unprecedented year, to say the least. Actually, I think I never heard of the word ‘unprecedented’ more this year than my whole entire life. Coronavirus/Covid-19 has caused the world, to some extent, turn upside down, and has left many people having to adapt. One such area comes with the content marketing ...
5 Must Dos With a SEMRush SEO Marketing Membership 22 Jul 2020
Although some of us have a good idea of what works and what does not work in the big online world, nothing beats the data that search engine marketing tools can provide, to definitively say what and what does not work. One such tool is SEMRush. The great thing about SEMRush is that it has so much that it offers. However, this can also be seen as a drawback. ...
Google Adds Core Web Vitals as SEO Factor 13 Jul 2020
Over the last few years, Google has been quite busy adding speed metrics which they have stated will influence the search engine ranking of websites. Just to name a few factors that contribute to the SEO of websites: Speed of website Whether it has https or not (SSL certificate) Mobile optimized with mobile indexing To continue to improve the experience web ...
Ad Rate Drops at the Start of July – Don’t Panic 07 Jul 2020
If you are a publisher or even an advertiser, if you are not use to the industry of advertising online, you might seem quite strange at just how much ad rates can change in different parts of the year. Different parts of the year have different spending habits, ad rates, and demand. Especially for publishers, one day you can be making good money for your ...
5 Ways to SEO Optimize Images in Articles 04 Jul 2020
In order to make an article rank highly on Google and other search engines, it is important to search engine optimize such articles, to both make it easy for search engines to understand what the content is about, but, more importantly, to improve the user experience as much as possible. If you can create content that the web user enjoys reading and ...
3 Elements to Ever SEO-Rich Article 30 Jun 2020
Although the vast majority of websites out there will use some sort of SEO plugins, such as Yoast, All in One SEO Tool, or Rank Math, to help them improve the search engine optimization of an article. However, just because you get a ‘green light’ does not necessarily mean the SEO of your article is as high as it can be, or that article is going ...
3 Ways to Perform SEO Keyword Research 26 Jun 2020
If there is something I have learned from creating websites, is that targeting is absolutely everything. You might find a niche that you think can be profitable. However, if you target the wrong areas of your niche, it can quite literally be all for nothing. With this, it is paramount to the success of a website how you target it in terms of keywords you ...
4 Housekeeping Activities to do for Websites 18 Jun 2020
When I first started out blogging, I remember having a vision – once I write that content, it’s there forever. If I kept making content like this, then it’ll turn into a bottomless pit of gaining traffic, and therefore revenue. Part of this, to some extent, is right. However, as a website grows in its size, so does the maintenance and ...
What Matters When Making Money with PPC 09 Jun 2020
Pay per click advertising is one of, if not the, most used form of advertising online for advertisers to gain contextual traffic and publishers to profit from having adverts on their websites. With Google leading the way in PPC, it is no surprise it has become the market leader in making money for websites. However, sometimes it’s not just what type ...