When it comes to clothing fashion, sporting equipment and shoes, the one brand most people will look to buy from is Nike (which is officially pronounced as ‘Nikey’). The ‘Analysing Real PPC Campaigns’ has been really successful with articles analysing the likes of eBay, Apple and . The series has now ...
Monthly Archives: October 2012
Analysing A Real PPC Campaign – Nike 18 Oct 2012
2014 Election: The Battle of Presidential Landing Pages 17 Oct 2012
There is no doubt that the 2010 election was heavily influenced by how well the Obama campaign was able to get their social media act together and be “cool” to the internet generation. Four years later and the game hasn’t changed, but now both sides of the political parties know how important the internet, ...
Technology’s Involvement With PPC 16 Oct 2012
With pay per click advertising first created back in 2000 by Google with their Adwords program, the progress and popularity of PPC has rocketed ever since making it one of if not the best way to advertise online. From this, it makes clear that PPC had a few factors that helped the program on its way to success. Yes, it is the ...
The Most Common PPC Management Mistakes 16 Oct 2012
Are you staying on top of your pay-per-click advertising efforts? If not, you could be losing quite a bit of money. PPC advertising and campaigns are the most common way of advertising on the Internet, thus many businesses consider a good PPC campaign as a strong component of their SEO efforts. In short, a good PPC campaign ...
Adwords Sitelink Extensions 16 Oct 2012
Adwords Sitelink Extensions are exclusively for advertisers who know about Google’s Ad Extensions, sitelink extensions is a familiar term. This is a feature that lets users add several links to page on their sites as a part their Adwords advertisement. These are a simple tool to increase visibility and make campaigns more ...
Lunch With Ian Lopuch from PPCIan 16 Oct 2012
As a PPC Expert I’m always trying to network my way in with people in the PPC community. Today I had the chance to meet up and have lunch with Ian Lopuch, a good friend and person I’ve known for a long time since my old affiliate marketing days. Ian is the founder of http://www.ppcian.com/ an online PPC marketing ...
When high Bounce rates are not that bad 14 Oct 2012
The common SEO perception is that the higher the bounce rate, the duffer you are as an internet marketer. Sorry I did not mean to say this but this is the kinds of compliments that I use to receive whenever my boss gets into Google Analytics. We are living in the age of mass stupidity; we believe in the stupid things like high ...
Importance of Mobile PPC Ads (Case Study) 12 Oct 2012
What is all this hype about mobile PPC ads? Well, if you haven’t heard 1 in every 7 people on the planet has a mobile phone that has internet on it. In the US alone nearly 65% of adults above 18 have a cellular device with internet enabled on it. That’s a whole lot of iPhone’s running around the world. ...
Google Adwords Dimensions Tab 12 Oct 2012
Google is always adding facilities and services to make things easier for Adwords users and the Dimensions tab is just another attempt by Google to make things simpler. In this post we will be covering everything there is to know about the The Google Adwords Dimensions Tab. Google Adwords is essentially the search engine ...
Ad Extensions in Google Adwords 11 Oct 2012
Google has been launched great improvement to Ad Extension reporting feature in AdWords where you can review any conversion data for your ad extensions. Ad extensions include location, Site link, call and Product Extensions. In this case, Ad extensions would be part of Google listening. In order to view the conversions for Ad ...
5 Reasons Why You Got Banned From Google Adsense 11 Oct 2012
I have been using Google Adsense adverts for the last three years to monetize my websites and of course I have read and seen many stories of people being banned during this time. 99.9% of bans by Adsense are valid even if you don’t feel like it is. At least from an advertiser’s perspective this will provide some ...
Creating and Selling Digital Products through PPC Marketing 10 Oct 2012
There is a massive amount of money to be made in the world of digital products and selling information online. Having your own digital product is an excellent way to make money online because they are easy to create, you don’t have to hold any inventory, the costs are very minimal and best of all the profit margins are ...
Is Guest Posting Dead? 10 Oct 2012
I’ve been a guest posting fanatic for a long time. Literally, I put up like 2-3 guest posts on other blogs a day. It’s one of the best ways to get links from other blogs. Over the past 6 months it’s been one of the only good ways that Google is loving for SEO’s. This post will talk about a big ...
Think Of PPC As Business [Part 2] 10 Oct 2012
![Think Of PPC As Business [Part 2]](https://ppc.org/wp-content/uploads/2012/10/Think-Of-PPC-As-A-Business-Part-2.png "Think Of PPC As Business [Part 2]")
Before I start this article, I would recommend you have a look at the Part 1 to this where I explain how contingency plans, cash flow forecasts and USPs can benefit your PPC campaign. Looking back on the first part, we established that pay per click advertising can be compared very closely to that of a business with a strong ...
Use Adwords to Boost Your Blog 10 Oct 2012
Now get to know the way on how to have an organized and captivating Adwords with the new location feature that allows you to share your stories. In the years that have passed, the closet company of California the brainchild of a college student organizing his dorm room closet evolved to become a successful business with more ...
How to Get MLM Leads Using Facebook Ads 09 Oct 2012
Getting leads for your MLM business has never been easier. Maybe you don’t care about MLM, but any good business appreciates a good lead. If you’re not setting up your ads correctly, you can wind up spending a whole lot of money and not have much to show for it. The objective of this post is to quickly share how to ...