Ad:Tech is always one of the largest marketing events in the world when it comes to throwing parties and being able to network with some of the biggest names in the industry. To go along with the largest internet marketing conference, ClickBooth is throwing the largest internet marketing party yet! Not only did they bring in an ...
Monthly Archives: March 2012
PPC Marketers to Party Hard at Ad:Tech San Francisco 28 Mar 2012
How To Use Social Media Marketing To Promote Your Business 28 Mar 2012
The social networking websites such as Twitter, Facebook, LinkedIn, MySpace, etc are great way to advertise your website, product or service online to hundreds or even thousands of people for free. You can make your own communities on these social networking sites. So, in this way you can also get the targeted traffic to your ...
Why Your Grandma Does not need to be an SEO Ninja to drive traffic to her blog? 28 Mar 2012
Your grandma may possess or may not possess the martial art skills, but one thing is damn sure that she does not need to be an SEO Ninja to be able to drive traffic to her blog whatever the theme may be. Yah, much to the discomfort of SEO professionals, Google is supposed to make some ‘small’ tweaks in its algo just to ...
SEO Factors – Resulting in Maximum Rankings 28 Mar 2012
When it comes time for you to start working on your web sites and your SEO rankings, making sure that you have the optimal settings and rankings for your site is crucial. The infographic below breaks down how simple, yet important the proper setup of a web site and it’s link building efforts can be. URL FACTORS Search ...
PPC Marketing Abbreviated 28 Mar 2012
The most used advertising type, PPC, is being used by more and more people every day. It has become an online sensation for advertising online your products, services or whatever else you want to promote. Marketing your business using PPC at first can be quite a daunting aspect. However, with the right guidance and skills, you ...
Every Thing You Need To Know About Adwords Keyword Bidding Software 27 Mar 2012
Google Adwords is the PPC adverting program, that allow advertise and internet marketers to display their ads on relevant websites to increase their own website traffic, brand awareness and conversion rate. With Ad Words, you can select your own keywords for which, you want your ads shown up above or on right hand side of ...
CrankyAds – Selling Ads On Your Blog Made Easy 27 Mar 2012
There are many ways for you to start selling ad spots on your blog. Whether you want to outsource the process, buy a premium plugin to manage paid advertising yourself or would like to use another third party for ad sales, you have a lot to choose from. There is a new way to sell advertising space on your blog and it’s a ...
How Media Agencies are Spending Their Money On and Offline 27 Mar 2012
It’s always interesting to see how different agencies and media companies are spending their advertising dollars. In the infographic below you will get a visual breakdown of how ad companies as still spending and wasting the almighty dollar on advertising trends that seem to just keep dying out, while others are adapting ...
White Hat Link Building Techniques 27 Mar 2012
With so much activity going on with the recent Google updates and services like BuildMyRank shutting down and Link Authority gaining so much attention, focusing on the right link building methods for your web site will not only secure the future growth of your site properties, but it will also help you sleep at night! Here are ...
PPC – Just Go With The Flow 27 Mar 2012
As easy as some advertisers think it is to make money from PPC, it’s just as easy to not. PPC is a form of advertising that will vary depending on what your choose to advertise about. An advert wanting to promote football (or soccer) will have to be structured differently to an advert wanting to promote grocery food. ...
How To Manage Your PPC Ads In Google Adwords Network 27 Mar 2012
Google has offered internet marketers and website owners a guaranteed method of reaching their ideal market goals and that is via the use of the Ad Words PPC advertising campaign, and this is via the usage of Google Adwords wide circle of sites as your advertisements being shown up on the most suitable sites. Listed here are a ...
PPC Metrics: Imp, Clicks, CTR … Where is the Value and ROI? 27 Mar 2012
For me, as a SEM (PPC) Consultant, it is easy to focus conversations and reports around all kinds of PPC metrics (Impressions, Clicks, CTR, CPC, etc.) However, is that what the business that hired us as consultants want? Although their marketing managers might like to hear about how PPC is expanding the reach and visibility ...
The History of Search and Rise and Fall of Yahoo 26 Mar 2012
Remember the late 90s through the mid 2000’s? It seemed like nothing could stop Yahoo, as they quickly became the go to source for all things on the Internet. The infographic below shows a great timeline of how Yahoo made a multi billion dollar business out of sorting out what people can find on the Internet. Looking back ...
Adword Misconceptions: 101 26 Mar 2012
Lets talk a little bit about some of the biggest misconceptions out there about Google Adwords! This is important info, and knowing how it will affect your PPC account. #1: “Your Quality Score is going to go down if your ads are not running.” This is actually not true! If you go ahead and pause or turn off ...
Link Authority – Free Account vs. Paid Quota Increases 26 Mar 2012
Unless you’ve been living under a rock for the past week or two, I’m sure you’ve heard about the recent changes from Google and how they are continuing their mission to wipe out all types of paid link building services. One of the most recent changes was their attack on BuildMyRank, by removing and de-indexing ...
Over-Optimization On Sites About to Get Your Site Slapped 26 Mar 2012
Google Ninja Matt Cutts took the stage last week at SXSW along with Bing Master Algo Jedi Duane Forester. In this session Google’s Matt Cutts announced that it has been working on a new penalty that targets site’s that are overly optimizing for search engines. They have been working on this update for the past ...