When it comes to advertising online, it’s all about monetization, creating the best ads and targeting to the right audience. One ad network that is somewhat under the radar, but doing well for many advertisers, is Mochi Media, which is focused on in game and game related web sites. Let’s take a look at how you can ...
Monthly Archives: November 2011
Mochi Media Self Serve Advertising Network 24 Nov 2011
Tracking Keyword Rankings in the New Google Analytics Using Custom Filters 24 Nov 2011
Are you currently tracking keyword rankings? There are many tools out there to help you do this but you can do it all on your own by following the simple guide below. Knowing what your competitors are doing will help you to strategies and make better educated decisions on how to market your ads online. The new Analytics ...
Happy Thanksgiving Everyone 24 Nov 2011
We would like to wish everyone a Happy Thanksgiving. Thanks for providing us with another great year of service to you through our blog. We are honored that you read our blog and hope to provide you with the best service possible. To all our clients, thanks for a great year so far. Let us all celebrate Thanksgiving this ...
Must Have Black Friday Mobile Apps 23 Nov 2011
Whether you are a shopper or a marketer, there is a lot you can learn from Black Friday shopping and promotions. This year Black Friday will be more exciting then ever, with more stores opening at midnight, but also with even more use of mobile apps. CNNMoney has come up with a great list of seven different Black Friday mobile ...
Black Friday PPC 23 Nov 2011
As many of you know Black Friday is almost here. Are all your PPC accounts ready? Below are a few different tips that will help your accounts to convert better during the time of year when everyone goes crazy over deals. Heck, my sister is currently in line at Best Buy to get one of 4 iPad’s that are $200 off. ...
The Hoth – SEO Link Building Service Review 23 Nov 2011
When it comes to SEO link building services, you have a lot of different solutions and web sites fighting for your business. One of these services is “The Hoth”, which specializes in SEO link building strategies through article spinning, using web 2.0 directories and link wheels. I first heard about the company when ...
The Importance of Split Testing Images with Facebook Ads 23 Nov 2011
Some marketers will throw up one or two ad copies, then be satisfied with their results. This is one of the best ways to fail as an internet marketer and almost never have a long term ad campaign that continues to generate profits. Not only will your banners go stale and people will keep seeing the same ads over and over again, ...
In-Page Analytics Insights 23 Nov 2011
So today I was playing around in Google Analytics with the content tab, specifically in the in-page analytics insights page. If you look at the image below you will see that it has little orange numbers on the website. These represent where people are clicking on your website. These represent the percentage of the 2500 ...
How Important Are Tags In WordPress 22 Nov 2011
WordPress is a very easy to use system that not that many people know how to leverage. I get the question all the time about WordPress Tags and how important they are. WordPress tags are important and can be a great source of traffic. Below are some of the good and the bad things about WordPress tags. Below I will tell ...
Facebook Ads: Identify Your Goals 22 Nov 2011
When it comes to Facebook advertising, you have a lot of options. You can build out your own Facebook Fan Page, direct link to a web site or ad campaign, or create your own landing pages. You will also have to think about the end goal for your ad campaign. Are you looking to bring in new readers, create awareness around your ...
PPC Taffic Dropped Due To Not Hitting CPA 22 Nov 2011
So the other day I was stumped. I have an account that I’m currently trying to hit a specific CPA through the Google AdWords system. I’m trying to hit a CPA of $50. This is a new account that we just took over in the past month. They’ve always been in the $35- $40 range over the past 14 months of the ...
How to Profit From PPC 22 Nov 2011
It is every marketers dream: a successful PPC campaign. There are many ways you can go about creating a profitable PPC campaign. You could create an eye catching advert which has a high conversion rate of sales. You could learn from the mistakes of others to benefit yourself and your campaign. Whatever way you choose, there ...
More Clicks: When Affiliate Links in Images are More Profitable than Links in Text 21 Nov 2011
If you maintain blogs and niche sites, one of the best ways to monetize those blogs is through the tactical use of affiliate links. With the downturned economy and advertising market, Google AdSense is often not as profitable as most blogger hope. There are many bloggers and niche site owners with product oriented sites earning ...
Yahoo Site Explorer Closing Down Today 21 Nov 2011
Unfortunate as it may sound, Yahoo will be closing down Yahoo Site Explorer. Yahoo has just announced the date for the closure. It will be closing Yahoo Site Explorer today, Monday, November 21, 2011. Later today, Site Explorer will cease to exist. The short Yahoo blog post reads: With the completion of algorithmic transition ...
Google Introduces Verbatim Search Tool 21 Nov 2011
Google in response to many user requests finally announced the release of its new verbatim (word for word) search tool. The tool will help users to get search results for their exact match queries of their search term. The tool when used by the users, will also remove the personalized, corrected, suggested, related and ...