Latest news in SEO

What to Do if Freelancers Plagiarize Content

What to Do if Freelancers Plagiarize Content Plagiarism is looked at as one of the most serious ‘cyber-crimes’ an individual can make. If you are the person that has had their content copied, then it can sometimes be the most frustrating and angry moments of your online career that someone had the audacity to copy your high quality content in an attempt to ...

SEO, Digital Marketing and Doing The Right Thing

SEO, Digital Marketing and Doing The Right Thing You can’t sell anything if you can’t tell anything’ stated Beth Comstock. And that is true on more than one count. If you’re trying to sell anything, remember to use the most accessible language. At times the accessibility just doesn’t depend on what you write but also where you write it. Interrupt selling tactics ...

2 ‘Housekeeping’ Activities That Should Be Done On Every Website

2 ‘Housekeeping’ Activities That Should Be Done On Every Website A website is much like an electronic baby (what a way to start an article, am I right)? By this, it can be considered a living thing on the internet that needs TLC and regular maintenanceto make sure it is in pristine condition to succeed. You cannot just write content, make money, from, say, adverts, and everything will fine ...

Branding Your Business – What Are The Significant Factors

Branding Your Business – What Are The Significant Factors Branding in business is very important. You may have a big business but do you have a famous brand? You must have a recognizable brand to be on the top in your industry. For example, you may have a big cosmetic business but you must have a special brand of lipstick in the market to get popularity. People love the idea of being ...

The Effect on Traffic When Changing Domain Names

The Effect on Traffic When Changing Domain Names Choosing the right domain name for your website is a critical process, mainly because if you decide to change your domain name some time into the future, it can a tedious process getting Google to recognise this. For those that have decided to change their website’s domain name or are thinking of doing so, there are a few ...

The Future Of SEO Reseller Services

The Future Of SEO Reseller Services The SEO resellers are individuals or agencies that can provide SEO services to SEM firms. Their objective is to provide customized SEO techniques or services used by reputed SEO firms to the users who visit the website of these resellers. The resellers act as the middleman between the SEO agencies and the clients. The role of ...

2 SEO Trends For 2017

2 SEO Trends For 2017 Search engine optimization is always getting updated by Google to push the internet towards their main goal: improve the user experience web users have with websites online. With this in mind, here are three trends that should occur in 2017 that websites will naturally migrate too in order to improve the search rankings. After ...

4 Things To Know About Google Webmasters Tool

4 Things To Know About Google Webmasters Tool As a publisher, one of the first things you should do is make sure Google knows your website exists. You can do this by submitting your site to the search engine. As well as this, it is critial to use Google Webmasters Tool for your website too. This has many benefits that will improve your website’s search engine ranking ...

Your Website Security Impacts Your Google Ranking

Your Website Security Impacts Your Google Ranking The security of your website will have an impact on your ranking. This is after Google released an update which shows that websites that have HTTPS will get better ranking than those that don’t. This shows how strongly Google thinks of a website’s security. This shift was announced in 2014 when Google said that going from ...

8 Lesser-Known Tactics to Maximize Your Local SEO

8 Lesser-Known Tactics to Maximize Your Local SEO SEO of website hugely depends upon providing relevant material to the potential visitors. But to maximize the outcome of your website you have to make sure that it can be accessible the targeted users. Let’s discuss some facts first, over 80% of users do research before online purchasing from a company and while searching 42% ...

The 6 Key SEO Principles to Increase Your Website Traffic

The 6 Key SEO Principles to Increase Your Website Traffic There are certain things that you need to know about increasing traffic to your website. These are all very important because attracting more people mean that your website will stay for a long time in the search engine. Here are some tips on how to attract traffic. Develop an internal linking strategy This tip allows you to ...

7 Reasons Why Outsourcing SEO is a Good Idea for a Small Business

7 Reasons Why Outsourcing SEO is a Good Idea for a Small Business Exposure across multiple digital platforms is one of the main requirements of any small business. Getting more and more traffic is the main focus of any website. Revenue that is generated by any website is directly proportional to the traffic that it garners. How much traffic a website generates is nothing but the end product ...

How to Start Using Off Page SEO

How to Start Using Off Page SEO You’ve heard so much about off page SEO (Search Engine Optimization). GOOD: Guest blogging rocks. BAD: Backlinks are evil. But wait, one of the main purposes of creating a blog on someone else’s site is so that it will backlink to your site. Wouldn’t that mean that there is a contradiction between the good and bad of it ...

SEO Trends to Prepare for in 2017

SEO Trends to Prepare for in 2017 Search engine optimisation is constantly changing every year. Mainly, this is due to the large algorhtym updates Google implements which basically tell the world what Google deems ‘good’ and ‘bad’ for a website ranking. Although there has not been a SEO update for a while, this does not mean it is ...

How to Make a Success of Your Local SEO Campaign

How to Make a Success of Your Local SEO Campaign Agencies often live in a virtual bubble when it comes to SEO, venturing outside the office only on the rarest of occasions (and even then, it’s under duress). But if you’re working on a local campaign you’ll want to rethink things. With local SEO, you need to know what’s going on in the area you’re working with or ...

8 Amazing Ways Dental SEO Marketing can help your Business

8 Amazing Ways Dental SEO Marketing can help your Business Written by Selina Jenkins Most patients today are finding, comparing, and booking appointments in dental clinics online. According to research by Google, 90% of U.S. internet users use search primarily to find local businesses. It is, therefore, important that you have a strong online presence. One way of doing this is ...