Over the past months I have made many PPC articles which hopefully have benefited you as an advertiser and your PPC campaign. It would be an impossible task to read every single article of mine now from the vast amount that is on PPC.org. Therefore, to help you and your campaign, I have picked out what I think are the most ...
Monthly Archives: February 2012
Some Useful PPC Articles From 2011 16 Feb 2012
How to Use Government Data for Link Development (Part 2) 15 Feb 2012
Mashups This process can be simply defined as the combining of data or information from different sources in to one application or single site. This best practice of mashup is to create a report that helps individuals in solving their problems and if they want to find something it makes the whole task easier. Do a little ...
How to Make Money While Offering Quality Free Stuff 15 Feb 2012
The question that is probably on just about every publisher’s mind is “How do I increase my site’s revenues?” And while there are many possible ways and means to monetize one’s traffic, and a seemingly endless supply of all kinds of programs with bells and whistles that promise just that, it’s often very difficult ...
How to Use Government Data for Link Development (Part 1) 15 Feb 2012
Link development is one of the hottest topics that are most commonly discussed among webmasters. For link development, you can get all the data you need from government resources from all over the world and it’s all completely free. To gather all the required information, you have to invest time in doing proper research. ...
The Biggest Mistake in PPC 15 Feb 2012
I admit before I start this article there are many mistakes people make in PPC. It is always good to get rid of any small mistakes or bad habits in PPC as it will help to improve the success rate of your campaign. However, it is the systematic errors, the errors you don’t know about that will have the biggest effect to ...
How SEO Really Works – Infographic 14 Feb 2012
When it comes to working on your SEO building and creating backlinks… are you really working as effectively as you think you are? The why you and your family and friends think you run your business online, might actually be a lot different then how you actually get your web site to rank in the search engines. Check out ...
Understand Your Market 14 Feb 2012
There is no point going into PPC if you have no objective to your campaign. There is always a reason to advertise be it on the internet or not. Once you have your reason, you then need to research what type of people you want your advert to be viewed by. Different types of people will act differently to your advert. For ...
Make a Keyword List That Kills It! 14 Feb 2012
So everybody here knows about the three types of PPC guys don’t you? The first type we run across starts building their account without doing a keyword search, as that is a simple easy way to do it. Your next average person will create a list of generic keywords, which made the account a bit stronger than the first ...
Initiate Your PPC Campaign in 4 Easy Steps (Part 2) 13 Feb 2012
Learn To Tweet Every webmaster knows that it’s hard to fit all the necessary information within few words limit of PPC ad count. For writing effective ads that can generate more leads, you should practice this first on other platforms such a twitter that only allows 140 charters to tweet. By writing effective tweet again and ...
Initiate Your PPC Campaign in 4 Easy Steps (Part 1) 13 Feb 2012
If you are looking to start a new PPC campaign than here are few tips for you that will help you to get the maximum results you want. Identify Your Product The very first thing you have to do is to know you’re product very well. You should be familiar with each and every minor details of your product as you have to sell it ...
Microsoft Store at Stanford Shopping Center 13 Feb 2012
As many of you know, I live in Palo Alto. On Saturday I went shopping in the Stanford Shopping Center in Palo Alto. I really like how many shopping stores they have and it’s an outdoor friendly type atmosphere. As I was walking I noticed that Microsoft will be opening a retail location there. This is HUGE since I am ...
How To Make Unstructured Data Actionable In Display (Part 3) 11 Feb 2012
Making Unstructured Data Actionable In Display The unstructured data is still valuable as it already provide important information’s such as optimization, Keyword level bidding, and reporting. With the help of the latest Demand Side Platforms (DSPs), marketers can take the advantage from unstructured data as Demand Side ...
How To Make Unstructured Data Actionable In Display (Part 2) 11 Feb 2012
Search Marketers The search marketers are very well aware of this fact so, they never try to group hundred or thousands of keywords in one segment. Keywords data if groped in one segment will not help them to know the click through rates, individual impression volumes, cost per clicks, and conversion rates of each keyword. To ...
How To Make Unstructured Data Actionable In Display (Part 1) 11 Feb 2012
With the advancement in science and technology, there is also advancement in display marketing as well. Things are changing day by day and the real time bidding and other advances have improved the performance and precision of search advertising to display. Similarly we will soon have a new era of unstructured data as well. ...
Most Profitable Google Adsense Banner Sizes 10 Feb 2012
Everyone loves learning more about Google Adsense, as they will always be one of the driving revenue sources for many web sites online. Even though Adsense is considered a starting point for learning how to make money online, they are still generating millions of dollars in revenue for many web sites today. One of the most ...
Keywords Suggestion Tool Sucks – How You are supposed to Survive 09 Feb 2012
So, Google has made it clear that it is not going to give you any clear headway when it come to getting an idea about your website’s probable targeted keywords by obfuscating search results for logged in users. That means, you are not going to have the vital details about what people are searching for in Google when they are ...