The Evolution of SEO 27 Apr 2012
Just like all marketing methods and business types, there is some form of evolution over time as more people advance and learn how to use a system. In this case, the scenario is the Evolution of SEO.
- 98′ – Discovery of business models based entirely on organic search
- 99′ – First Internet Consultant calls himself an SEO
- 00′ – SEOs convene to examine Google patents
- 01′ – Link farmers create industry-based web directories
- 02′ – SEOs discover keyword ranking advancements through article placement
- 03′ – Theory of “keyword density” discovered
- 04′ – SEO’s discover Google Local search results
- 05′ – Golden age of keyword meta-data ends
- 06′ – SEOs at BMW.de publically flogged for search violations
- 07′ – Web developers and SEOs clash over use of CSS Markup in site optimization
- 08′ – HTML page title optimization a top ranking factor
- 08′ – Existential crisis: SEOs begin to question value of traffic metrics
- 09′ – PageRank sculpting era ends
- 09′ – Local search era begins
- 09′ – Invention of personalization forces SEOs to devalue keyword rankings
- 09′ – First SEOs able to report on revenue from organic search
- 10′ – Widespread acceptance that social media signals are a search ranking factor
- 11′ – Golden Age of revenue based SEO strategies begins!
Zac Johnson
Zac Johnson is a online marketer with 15 years of experience and also a blogger at BloggingTips.com and ZacJohnson.com, as well as the author of Blogging Tips: Confessions of a Six Figure Blogger on Amazon.com.
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