PPC - Pay Per Click Management

Before creating any type of website you should be thinking about how you are going to monetize your content and traffic. One of the most effective ways to generate traffic while not jeopardizing your content and page space is through the use of contextual advertising. Contextual ad networks like INTENTclick allow you to install a simple plugin that will start displaying relevant ad links on your website or blog. The best thing about these ad links is that they are built into the actual content on your site, which means there are no annoying banners or pop up ads that will make your visitors want to leave your site.

One of the best ways to make money with a contextual ad network like INTENTclick is to build the focus and topic around your blog to a niche that does well with online advertising. We’ve listed a few different site ideas below that you can start monetizing right away with contextual advertising, while staying away from traditional banner advertising and low paying Google Adsense ads.

• Coupon and Deal Sites
  There is no shortage of sites that are offering online coupons and instant deals and savings for people who are looking for them. An excellent way to put contextual advertising to use is by creating mini coupon sites for individual products and brands. You will be surprised at just how many people are searching for long tail keyword based coupon and discount search phrases every day. Building full content web sites and blogs based on these tight niche markets can yield big money when using contextual advertising.

• Product Reviews
  One of the things most people do before actually buying a product or signing up for a service is doing research online. Reviews and testimonials go a long way in the buying decision process. If you were to create a product review or information web site, then implement contextual advertising, you would do fairly well. Since people are in the buying mode and looking for information on a product or service, there is a good chance they will click any relevant links on your site to buy right away.

• Information, News and Resource Blogs
  People are using the internet buy something, research something or be entertained… it’s that simple. Closing out our top three niche focuses is news and resource type web sites. Since people aren’t looking to buy through these web sites, they are usually just looking for the latest information and news available. Contextual marketing can still work well on these web sites as they will be an additional source of revenue while also sticking out to the user as they read through the content.

Setting Up Contextual Advertising on Your Site

It’s much easier than you think to setup contextual advertising on your web site or blog. It’s as simple as placing a line of code on your web site. If you have WordPress, you can also just download a plugin and put in your account details and manage contextual placement and settings across your site. To see how much extra revenue you can start generating with contextual advertising, be sure to join INTENTclick.