It has come across every blogger and website owner’s thoughts. The idea of getting a big pay cheque in exchange for selling a website of your own. It sounds great, doesn’t it? However, how easy is it to actually sell a website and if you are adamant you want to sell your website, how much value does your website hold? 

The first thing you will need to do is find a valuation figure for your website. For most people, the option of selling a website only comes into play if the price is right – too low and the owner might as well keep the website and keep making money from advertising on it every month.

Website Valuation

After looking on buying/selling websites websites (if you get what I mean) such as Flippa, it has become apparent that there are a few factors you need to take into consideration when valuing a website:

• The domain – If the domain is recognisable, short and sweet, it will be worth more.
• Amount of content – People pay for websites that have 100s of articles on them already.
• Statistics – How much traffic does the website get? Is it organic? What is the bounce rate?
• Category – What is your website actually about?
• How much money it is making a month.
• How you advertise it – A good salesman will always make that extra bit more by advertising whatever they are trying to advertise to their best.

If you do no believe the valuation websites give your website online, try and think of your website as an investment if it is making money every month consistently as compared to a bank. A ROI of 20% a year is deemed acceptable for websites. Therefore, if your website makes $100 a month, then you can expect to sell it for $6000 maximum (taking into consideration all of the above factors too).

Where to Auction

As already mentioned, a great place to auction your website is Flippa. Flippa is the number 1 place to head for to buy or sell websites, domains and apps. Therefore, this is a no brainer. Although it will cost around $100 to get the auction up and running with a certain publicising package, the results Flippa will bring to your website cannot be matched by any other website that auctions and sells websites.

It is important to auction your website too without a reserve if you want to attract as many people as possible. A website without auction and a low starting price means many buyers will get interested and know it will sell if the seller likes it or not.

Once the website is sold comes the  nicky-picky bit of sorting out how to transfer ownership. This is a rather tedious part since accounts for both domain, the website and more need to be transferred to the new owner. However, judging this only happens when a website has actually sold, you should not be too bothered by this (because you will be overwhelm with how much your website sold for)!