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The Anatomy of Content Marketing

The structure of your web site advertising campaigns and how you built content marketing will greatly differ, but will play a huge part in how your promote your site and ad campaigns online.

In the infographic below we learn the main parts of content marketing and how each of them plays their own role in building a solid structure for our sites and ad campaigns.

  • Word of Mouth – The primary factor behind up to 50% of buying decisions
  • Blogs on company sites result in 55% more visitors
  • 6 in 10 Twitter or Facebook users are more likely to recommend a brand they follow
  • Interesting content is a top 3 reason people follow brands on social media

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