tag "PPC Marketing"

Why Pay the Marketing Guy Before You Pay the Engineer

Why Pay the Marketing Guy Before You Pay the Engineer The era of creating just anything and sending it out into world to prosper is over. Mass marketing no longer works and neither does traditional research and development. What does work and make money is not building what you want but building what viewers and consumers want and need. Marketing is no longer something that ...

Top 25 Most Influential Pay Per Click Experts

Top 25 Most Influential Pay Per Click Experts When it comes to making money online and learning what to do and what not, there is nothing more influential than following and connecting with the top players in the game. PPC marketing is no different! PPCHero.com has released their own list of the Top 25 Most Influential Pay Per Click Experts! What does it mean to be an ...

Things You Have to Do for a Successful Pay-Per-Click Campaign

Things You Have to Do for a Successful Pay-Per-Click Campaign There are certain things that if you don’t do, you are really hurting your overall pay-per-click campaign.  Remember to do these things, and you will see real revenue as a result. Don’t Forget Mobile Think about the last time you left your house without your smart phone.  You probably had sense of panic if you did forget ...

How to Solidify Your PPC Campaign

How to Solidify Your PPC Campaign Are you into PPC marketing but think there are still ways you can improve? Do you want to grow your business with PPC without increasing your budget? Are you interested in tested and proven tips and advice to help your business grow? Then, the tips in this article might just be what you need. I’ll be sharing a few ...

Google Adwords Tips For PPC Success (part 1)

Google Adwords Tips For PPC Success (part 1) Although Adwords appears to be the sole game in online marketing world for PPC advertising nowadays, it is equally as simple to lose with Adwords the way it is to succeed. Listed here are some fundamental Google Adwords suggestions; you would like to adhere to as you step out into the field of Adwords. 1. Stay away from Broad ...

PPC By the Numbers

PPC By the Numbers Everyone knows what pay per click marketing is, but when you look at the sheer volume and numbers behind what PPC is driving, it’s quite exciting. The infographic below goes into detail on what markets are spending the most money on ppc marketing, as well as the top brands and more. Brand Spending in June 20102 (in ...

Google Adwords Mistakes Done By Newbies (part 2)

Google Adwords Mistakes Done By Newbies (part 2) Having a poor selection of keywords is a terrible blunder generally made by beginners not only in Google Adwords but also with other SEM approaches. In bidding for the appropriate keywords and phrases, you can think about some aspects for instance its performance, its competitors, and also your PPC advertising budget. ...

Choosing the Right PPC Agency

Choosing the Right PPC Agency No matter what type of ad campaigns you are handling, nor the size of your budget, you may always be thinking about the idea of outsourcing your PPC management to another PPC agency to create and manage your ad campaigns. There is a new free guide that was released from Wordstream, which is a quick download and read, but also ...

PPC Metrics: Imp, Clicks, CTR … Where is the Value and ROI?

PPC Metrics: Imp, Clicks, CTR … Where is the Value and ROI? For me, as a SEM (PPC) Consultant, it is easy to focus conversations and reports around all kinds of PPC metrics (Impressions, Clicks, CTR, CPC, etc.) However, is that what the business that hired us as consultants want? Although their marketing managers might like to hear  about how PPC is expanding the reach and visibility ...

Tips To Drive Laser Targeted Traffic Using PPC Advertising

Tips To Drive Laser Targeted Traffic Using PPC Advertising Almost every webmaster knows the importance of targeted ppc traffic in any online marketing campaign. What I mean by targeted traffic means to bring those visitors to your website who are looking for a particular product or service that you are offering in that niche. To explain it in a better way suppose if you are promoting a ...

Is Your Next PPC Ad Campaign Worth Running?

Is Your Next PPC Ad Campaign Worth Running? When it comes to creating a new ad campaign of any time, it’s not as easy as just selecting an offer and hoping it works out. A lot of research and time goes into selecting the right offer, then eventually building a successful ad campaign. Instead of logging into your favorite affiliate network and just randomly grabbing ...

Three Pay Per Click Driven Methods to Make Money in the New Year

Three Pay Per Click Driven Methods to Make Money in the New Year With a new year on the horizon, there are plenty of ways for you to start making money. If you are tired with your current revenue generation paths, then it may be time for a change and to try something new. Since it’s a new year and many people are looking to make resolutions and change the way they do business and run ...

Common PPC Mistakes

Common PPC Mistakes This week, we are going to be talking about some common mistakes when it comes to PPC.  These are problems that often can impact your campaigns in a negative way, so please listen up.   Spending too little time on your Ad Text:  Segmenting your ad groups better, so all the ads can be targeted more to the user’s ...

Expand Your Online Audience With PPC

Expand Your Online Audience With PPC Pay Per Click, or PPC can be a great way to expand your online audience, and aggressively drive traffic to your website.  Here are some of the basics about what you need to know about PPC. PPC is the method, popularized by Google, of charging a web-site owner a small-ish fee every time a potential customer clicks on an ...

Using Pay per Click Marketing In Small Businesses: Learn the Mistakes That You Should Avoid

Using Pay per Click Marketing In Small Businesses: Learn the Mistakes That You Should Avoid Although many people consider that using the pay per click strategies in small businesses is the same thing with using them for large business prospects, the reality shows us that there are a few things that people must consider. And this is because while the big companies can afford to make some mistakes and lose money, the ...