tag "Paid Search"

Why SEM is Better Than SEO?

Why SEM is Better Than SEO? It may look and sound identical, but even identical twins are unique from each other. Search engine optimization (SEO) and search engine marketing (SEM) are usually confused for one another. Being among the top 5 most important and effective digital marketing strategies, SEO and SEM are alike and different in many ways. Search ...

SEO, Paid Advertising, And Content – 2013 Needs A Fresh Approach

SEO, Paid Advertising, And Content – 2013 Needs A Fresh Approach Online marketers often get impressed from some traditional marketing techniques, but that’s not the way to win top ranks ever. Although, traditional marketing is usually based on research with support of trials and tests, but in 2013, keeping an eye on the luxuries of digital marketing is needed the most. How would the New ...