tag "Negative Keywords"

adCenter Exact Match Negative Keywords Now Live

adCenter Exact Match Negative Keywords Now Live Microsoft Advertising adCenter  has had several changes in the past couple weeks including updates to the UI, Desktop editor and the Import Campaign beta. Some of the adCenter updates are more done then others and work much better then others.  Earlier this week adCenter released a  letting everyone know that exact ...

PPC Basics

PPC Basics They’re are countless ways to advertise on the web these days, one of the most popular marketing techniques being Pay Per Click (PPC). It is this method that allows “free sites”, sites that provide content but don’t require the users to pay for the content, to make revenue. Sites like these include Facebook, ...