Alternative Keyword Selection After more than 10 years of doing online marketing and various aspects of reputation and branding management, I have a keen sense of alternative methods of achieving a goal. Often I am brought in by small and medium sized companies to analyze their Pay Per Click campaigns. Most have someone ...
tag "Mobile PPC"
Brian Newmark shares the most common Pay Per Click mistake 06 Jan 2014
Importance of Mobile PPC Ads (Case Study) 12 Oct 2012
What is all this hype about mobile PPC ads? Well, if you haven’t heard 1 in every 7 people on the planet has a mobile phone that has internet on it. In the US alone nearly 65% of adults above 18 have a cellular device with internet enabled on it. That’s a whole lot of iPhone’s running around the world. ...
Mobile PPC Targeting for Local Businesses 14 Sep 2012
So today I’m going to show you about one client that I have been working on a bit over the past year. The client is a local windshield repair company that’s ranking very well in the mobile arena. In this post I will break down the mobile PPC targeting for local businesses by showing you how I have setup and ...
Zuckerberg Talks Mobile Strategy Is HUGE – Liveblogging 11 Sep 2012
Mark Zuckerberg is live today at TCDisrupt. We are live-blogging during the conference. Zuckerberg Talks all about Mobile Strategy. We are here live-blogging during the whole conference. This is his first interview since taking Facebook public. Went public, lost half value – if you could have done anything ...
How to Use Mobile PPC to Grow Your Business 23 Jun 2012
I was reading recently that Google saw an estimate of around $2.5 billion in mobile ad revenues last year, and that it is likely to see more than double that amount, at $5.8 billion in revenue this year. By reading that, I was surprised at how much PPC advertisers are losing just by not having a mobile marketing plan, and I was ...
5 Benefits of Mobile PPC You Should Ttake Note Of 17 May 2012
You’re into PPC marketing, you read top PPC blogs like this one every day for tips and insights on growing your business with PPC marketing, and you’re always open to new ideas that can help you grow. I have good news for you, because I’m here to give you one of those tips that can help your business grow. It is Mobile ...
7 Things You Should Know about Effective Mobile Marketing 03 May 2012
With over 6 billion mobile phones worldwide and over 1.2 billion active mobile broadband subscriptions worldwide, the importance of tailoring your marketing towards the mobile audience shouldn’t be underestimated. One of the reasons you’re reading this blog right now is because you want the best marketing tips, and since ...
Mobile Ads Changes for 2011 20 Dec 2011
Everyone is going mobile and if you aren’t going mobile you really should because so many people are going mobile. Over the past year mobile traffic has risen 200% from 2010. Tablet traffic alone grew 440% in the past year. If you aren’t advertising to these people or have a website that is optimize for mobile ...
YouTube Mobile PPC Ads 05 Dec 2011
If you aren’t living in the stone age you will know that everyone and the dog is going mobile. Online mobile web searches have grown five times over the past two years. YouTube mobile now gets more than 400 million views a day, representing 13 percent of our total daily views. That’s a ton of people watching ...