The golden rule of marketing is to be where your customers are. But interestingly, your customers are now everywhere. This makes it more challenging for marketers to identify the best channels to reach their target audiences. This calls for a holistic marketing strategy that makes the most of whatever channels you have at your ...
tag "Facebook ads"
4 Tips for Facebook Advertising Success in 2016 05 Nov 2015
While Google is still considered the king of PPC advertising, Facebook isn’t far behind. The popular social networking site has developed an incredibly advanced PPC platform that allows for specific targeting and powerful specialization. As we transition into a new year, it’s time for marketers to start focusing on how they ...
Increase Your Income Utilizing Pay Per Click, by Brian Newmark 09 Dec 2014
Best Ways to Increase Pay Per Click Income Pay Per Click or PPC is the fastest way to generate targeted traffic to your website or landing page. This is typically the best quality traffic as they came through targeted keywords. The conversion on PPC is strong resulting in increased income. Market Your Own Products: PPC is ...
Increasing Your Facebook Fans Using Pay Per Click 04 Jan 2013
No matter what type of web site or service you run online, having a large social following is becoming more and more important each day. It’s also important to make sure that you are on all of the social networks and not just focus on one of them. In this post we are going to take a look at a few different options you ...
Facebook Ads Change To A 1 Minute Refresh Rate 04 Oct 2012
Maybe this change happened a while back and I never noticed but it appears that Facebook Ads change to a 1 minute refresh rate. What does this mean for Advertisers? Well, it means that you’re paying for a 1 minute impression, then it’s gone. Is this setting advertisers up for failure? Previously Facebook ...
Is Facebook’s Sponsored Results a Failure Already? 19 Sep 2012
Back in July, Facebook started testing Sponsored Results, a new format designed to allow businesses to buy ad spots that are displayed in its internal search results — think Google AdWords. The format went live in late August. Initially there were rumblings regarding whether the social giant was biting off more than it can ...
Don’t Just Have a Facebook Ad Campaign, Have a Successful Facebook Ad Campaign 05 Jun 2012
Anyone can run a Facebook ad. They are easy to create, cheap to run, and can be endlessly customizable. So how do you make sure that your campaign ends up being successful and standing out in the crowd? These tips can take your Facebook Ad Campaign and make it a success. Get a Facebook Vanity URL If you simply create a ...
Targeting Customers in other Countries through Facebook Advertising 04 Jun 2012
Too often Americans think with tunnel vision about the web and its marketing potential. It is all too easy to imagine everyone else to be exactly like ourselves; however, if you fall into this trap, you won’t be able to reach everyone else out there. One way that this is extremely relevant is in the world of Facebook ...
Some Efficient Strategies To Advertise Business Using Facebook Advertising (part 1) 02 May 2012
Social networking has expanded in the level of popularity enormously, that is not being engaged in this interacting action signifies that you are not on top of the times; therefore it is time to be seriously concerned. It is noticed by a lot of online marketers that individuals spend more time on Facebook than they actually do ...
Tips for Making Facebook Ads Work 27 Apr 2012
With Facebook advertising, there are some simple techniques you can employ to make sure that you are getting enough click throughs from viewers to make it worth your time and money. When visitors are going to Facebook, they are not always thinking about clicking an ad; they are visiting instead to see what is going on with ...
How To Make An Eye Catching Facebook Ad 19 Apr 2012
A lot of individuals are embracing Facebook advertising, no matter if they are small companies or large companies, as a result of the wide encounter that it can provide and also the greater benefits on lower cost. These are the factors on making use of Facebook PPC advertising apart from the huge reputation that Facebook has at ...
Split Test Hundreds of Facebook Image Ads Fast 12 Apr 2012
On this blog we are always talking about the importance of split testing and how awesome Facebook Ads is for advertising and reaching a massive audience fast. As awesome as Facebook Ads is, it also comes down to how great you are at split testing ads and coming up with new variations that make people click. There is an ...
Ad Design Cheat Sheet and Split Testing Ideas 11 Apr 2012
In the world of online marketing, you never know what is going to work and what doesn’t. With split testing being so important, it’s amazing how many people will settle for ad or two ad copies and leave it at that. You NEED to split test a bunch of ad copies. As pretty and professional as one design might be, an ...
The Ten Biggest Industries on Facebook 06 Apr 2012
Everyone knows that Facebook is massively huge and that hundreds of thousands of people join the social network every day. With over 800 million active users, one of the major questions is… where are all of these users flocking to and what Facebook Fan Pages are they using? Social Bakers has taken a look at the ten ...