Back in July, Facebook started testing Sponsored Results, a new format designed to allow businesses to buy ad spots that are displayed in its internal search results — think Google AdWords. The format went live in late August. Initially there were rumblings regarding whether the social giant was biting off more than it can ...
tag "Display Ads"
Online Advertising – Why Use PPC Banner Advertising? 25 Apr 2012
Pay per click banner advertising is a helpful substitute present in the online business marketing and advertising world. It can be used separately or along with other online marketing techniques. When only using Pay per click banner advertising to promote your internet business/website, you may have a serious decrease in your ...
50% of Media Buys Are Wasted Money 17 Apr 2012
What’s worse than finding out that your latest ad campaign isn’t as profitable as you would have liked it to been? How about knowing that only 50% of people are actually seeing your ad in the first place! In a recent post at , there is a study released that says up to 50% of ads are never even displayed, yet you are ...
CrankyAds – Selling Ads On Your Blog Made Easy 27 Mar 2012
There are many ways for you to start selling ad spots on your blog. Whether you want to outsource the process, buy a premium plugin to manage paid advertising yourself or would like to use another third party for ad sales, you have a lot to choose from. There is a new way to sell advertising space on your blog and it’s a ...
New Account Overhaul (Part 3) 02 Dec 2011
This is part 3 of our series about overhauling a new account. When you take over a PPC account you will need to complete the following: Part 1 Part 2 Separate Display Ads vs Search Ads You need to make sure that these are separated from each other and in different Campaigns. By separating these two types of ads it will help ...
Mochi Media Self Serve Advertising Network 24 Nov 2011
When it comes to advertising online, it’s all about monetization, creating the best ads and targeting to the right audience. One ad network that is somewhat under the radar, but doing well for many advertisers, is Mochi Media, which is focused on in game and game related web sites. Let’s take a look at how you can ...
More Clicks: When Affiliate Links in Images are More Profitable than Links in Text 21 Nov 2011
If you maintain blogs and niche sites, one of the best ways to monetize those blogs is through the tactical use of affiliate links. With the downturned economy and advertising market, Google AdSense is often not as profitable as most blogger hope. There are many bloggers and niche site owners with product oriented sites earning ...
Google +1 Button In Display Ads 23 Sep 2011
Google announced earlier this week that people add the Google +1 Button to your Display ads! What does this mean for me and my ads? Well if you think about Google and everything they are trying to do, if someone hits the +1 button for your ad, it’s going to be a lot more likely that your ads will be boosted by Google. ...