Ever since Google made HTTPS a ranking signal, digital marketers and SEOs everywhere have started scrambling for their SSL certificates, in an attempt to get their websites to rank that little bit better. However, needless to say, there is much, much more to cyber security than encrypting anything. In fact, in a world where ...
tag "digital marketing agency"
5 Security Challenges Digital Marketers Face Nowadays (And Best Practices) 20 May 2019
The Top 5 Online Advertising Risks To Avoid 24 Apr 2019
In today’s Internet-driven world, it has become easier for businesses to engage with their target audience. Not only does the virtual space pull out all the stops from how businesses market and sell, but also, geographical boundaries are no longer a barrier. With over 55.1% world’s population using the Internet, online ...
7 successful steps for Digital Marketing Campaign 08 Aug 2018
Have you ever heard about the digital marketing campaign? Are you planning to promote your brand online with the use of Digital Marketing? The motive to this effective technique is to target your business goal, potential audiences, certain channels, returns and so on. Well, there is no short cut for progress, but these 7 points ...
Are your search marketers doing enough to increase ROI of PPC campaigns? 28 Aug 2017
I started my career as an Intern in a digital marketing agency. I was fresh out of college and got a call. Frankly speaking, I didn’t have an idea what exactly digital marketing is back then. Perhaps, I heard a couple of times about online marketing. As things turned out, I found it damn interesting. It is a world in itself. ...
Changing Concepts in SEO and Why Your Company Needs to Keep Up With Them 24 Aug 2012
The SEO today is strikingly different than the SEO of last year, the SEO of last month and even the SEO of last week. That’s the beauty, and the challenge, internet marketing; just as one method becomes standardized, Google jumps in with a changed algorithm or a new security feature that throws previous SEO strategies out ...