tag "ads"

4 Items to Check Every Week for Google Ads Optimization

4 Items to Check Every Week for Google Ads Optimization Your Google Ads account and your car have one major thing in common – they both need regular maintenance. It’s fairly common knowledge that neglecting your oil changes will quickly ruin your car. Similarly, if you don’t regularly optimize your Google Ads account, you’ll see your performance quickly worsen. ...

Adwords vs. Bing Ads

Adwords vs. Bing Ads Google AdWords and Bing Ads are the two giants of the paid search advertising. Google has kept its allure alive with the users with the launch of 360 Suite recently. On the other hand, Bing has added to its following in the past few years especially among the budget small businesses. However, with similar basic service, it gets ...

Write Better AdWords Ad Copy by Describing the Next Action and Matching Searcher Intent

Write Better AdWords Ad Copy by Describing the Next Action and Matching Searcher Intent Writing ads for your AdWords campaign is for many PPC newcomers, one of the hardest tasks to carry out. Or allow me to rephrase… It seems like it’s super easy when you’re writing your first ad, but when the ads are not converting or attracting enough traffic, you find yourself dumbfounded. This post will teach you to ...

Facebook is Trying To Get Us to Rethink Clicks and Impressions

Facebook is Trying To Get Us to Rethink Clicks and Impressions Facebook is in the midst of trying to make its advertising component more attractive to online marketers. The social network giant has suffered ever since going public as investors try to figure out what it is, exactly, that Facebook can do to bring in revenues and justify spending money on the platform. As far as simply ...

Is Facebook’s Sponsored Results a Failure Already?

Is Facebook’s Sponsored Results a Failure Already? Back in July, Facebook started testing Sponsored Results, a new format designed to allow businesses to buy ad spots that are displayed in its internal search results — think Google AdWords. The format went live in late August. Initially there were rumblings regarding whether the social giant was biting off more than it can ...

PPC Advertising An Easy Way To Reach Targeted Audience

PPC Advertising An Easy Way To Reach Targeted Audience PPC marketing is used by nearly every online company nowadays, but instead of surging the industry with these quickly placed advertisements, it appears as though the process is frequently growing in performance. Really simply for any company that is uncertain of how to become involved with the online marketing model, PPC is the ...

How To Use Facebook Club For Site Traffic

How To Use Facebook Club For Site Traffic Some websites may possibly take years to generate targeted traffic and some take only a few months. High targeted traffic is what we all desire for our sites. One progress nowadays is to link to social media websites to generate website traffic. An acknowledged website to use for such purpose is Facebook. Not just can you ...

How To Make An Eye Catching Facebook Ad

How To Make An Eye Catching Facebook Ad A lot of individuals are embracing Facebook advertising, no matter if they are small companies or large companies, as a result of the wide encounter that it can provide and also the greater benefits on lower cost. These are the factors on making use of Facebook PPC advertising apart from the huge reputation that Facebook has at ...

How to Make Sure Your Ads Are Getting Clicked On

How to Make Sure Your Ads Are Getting Clicked On It is the first thing to create PPC advertisements, but how to make sure that individual will be clicking on your ads to be pushed to your site? The most important thing that you can perform is to make certain that your advertisement title is encouraging enough to catch visitors’ consideration. The simplest way to do this ...

How to Profit with Google AdWords PPC

How to Profit with Google AdWords PPC PPC is very popular online. You can use it as a marketing tool to get customers to your website and to turn over profits for your business. As such you will find a lot of information all over the internet about Google AdWords and PPC tips. Some of the information you find will be useful while some may just confuse you much more ...

Suitable Ideas for Small Businesses Using Facebook Ads

Suitable Ideas for Small Businesses Using Facebook Ads Facebook is a very popular website around the globe and as such it is a great place to advertise your business. The Developers have realized this and have long since created Facebook Ads for solely that purpose. The ones who can benefit the most from these ads are small business owners or self-employed persons. Yes bigger ...

Mochi Media Self Serve Advertising Network

Mochi Media Self Serve Advertising Network When it comes to advertising online, it’s all about monetization, creating the best ads and targeting to the right audience. One ad network that is somewhat under the radar, but doing well for many advertisers, is Mochi Media, which is focused on in game and game related web sites. Let’s take a look at how you can ...

Easy Facebook Ads Advertising

Easy Facebook Ads Advertising Facebook advertising has become one of the fastest and most effective ways to generate high quality traffic and leads. if you are already familiar with the concept of search engine marketing, then it won’t be hard for you to get familiar with the Facebook Ads platform. Instead of focusing on keywords, you will be able to ...

The History of Pay Per Click Marketing

The History of Pay Per Click Marketing Looking back at the past decade plus of online marketing and pay per click marketing (what is pay per click marketing) has completely changed the way businesses advertise and bring in new customers and sales. Today everyone is familiar with pay per click marketing, and it isn’t just the advertisers. Now regular web users ...