SEO
Local Marketing Dos and Dont’s As a new business owner sometimes it can be difficult to know where to begin when specific points...
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For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Running a PPC campaign feels like a high-stakes game. You pour money into ads, hoping they’ll bring in customers, but too often, they don’t...
Why PPC Keyword Research Tools Matter Running a pay-per-click (PPC) campaign without solid keyword research is like throwing darts in the dark—you might hit...
Local Marketing Dos and Dont’s As a new business owner sometimes it can be difficult to know where to begin when specific points...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Buy A Gift, who had bid on their own...
Part of PPC advertising evolves around the concept of tracking traffic from the brand names of your competition. After all, there is nothing stopping...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Lindt, who had targeted a search phrase that would...
It has been another crazy year for PPC advertising, with many improvements and areas of innovation for both advertisers and publishers. It was only...