PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Google, looking to promote YouTube Premium. As you...
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For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Running a PPC campaign feels like a high-stakes game. You pour money into ads, hoping they’ll bring in customers, but too often, they don’t...
Why PPC Keyword Research Tools Matter Running a pay-per-click (PPC) campaign without solid keyword research is like throwing darts in the dark—you might hit...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Google, looking to promote YouTube Premium. As you...
It was recently introduced by Google that organic search engine results will have the website’s favicon on display to the left of the result...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from OnePlus, advertising the new OnePlus 7 Pro smartphone....
Google is a company known for making incremental changes to their products in order to improve the performance of them. The great thing about...
The disruptive changes in the digital era have brought a completely new outlook on how we interpret customers’ requirements and deliver excellent experiences. The...