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Businesses come and go with the wind of change. Since the Great Recession, small businesses have added about 10.4 million new jobs. With them...
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For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Running a PPC campaign feels like a high-stakes game. You pour money into ads, hoping they’ll bring in customers, but too often, they don’t...
Why PPC Keyword Research Tools Matter Running a pay-per-click (PPC) campaign without solid keyword research is like throwing darts in the dark—you might hit...
Businesses come and go with the wind of change. Since the Great Recession, small businesses have added about 10.4 million new jobs. With them...
With the vast majority of website that generate traffic, the most popular way to monetize is through using pay per click advertising. It does...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Mous, who had decided to completely dominated PPC...
One of the best known secrets to making a successful website is through making content that can be classed as ‘evergreen’. By this, this...
There’s only a few weeks until Halloween which marks the start of the most successful time for the majority of businesses: the holiday season....