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PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from HomeProtect, who had slightly miss-targeted their PPC campaign at...
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PPC – About PPC – Pay Per Click Management | ppc.org
General
Why PPC Keyword Research Tools Matter Running a pay-per-click (PPC) campaign without solid keyword research is like throwing darts in the dark—you might hit...
Display Ads
Your product feed could be costing you conversions. AI-powered optimization ensures your ads hit the right audience, reduce wasted spend, and maximize ROI.
Display Ads
97% of visitors leave without buying—but they don’t have to. Learn how retargeting brings them back and turns lost clicks into sales.
AI News
In the ever-evolving landscape of digital advertising, artificial intelligence has emerged as a game-changing tool for PPC (Pay-Per-Click) marketing professionals. Marketing companies such as...
PPC Tips
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
Social Media
Threads is currently in the process of testing its post-scheduling capabilities as the platform’s API undergoes initial live testing. In addition, the app is...
Social Media
The ability to leverage social media is becoming essential for entrepreneurs in almost every sector and market out there. If you’re looking to expand...
General
In today’s digital marketing landscape, online ad prices are climbing steadily, and securing organic visibility has never been more challenging. In this environment, SEO...
Hosting
It’s probably one of the biggest migrations a website owner can make, possibly apart from moving from Blogger to WordPress: changing from a shared...
SEO
There are many many factors that will affect the SEO of a website and the articles on it. The content itself, the user experience and much...
Google Analytics
The good thing about Google Analytics is that it will allow you to gain an incredible amount of marketing and SEO insights from it....
General
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Piaget, who had a well designed search advert,...
