PPC Tips
2012 was a great year for pay per click advertising and it can only go one way in 2013 and that is forward. It...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
2012 was a great year for pay per click advertising and it can only go one way in 2013 and that is forward. It...
Facebook PPC is still in those infancy phases where you can still capitalize on fun ‘loopholes’. Think: Google PPC in 2008. Â I am not...
Utilization of the internet as a marketing tool has become one of the most effective ways to promote and sell products and services. Almost...
companies know by now that quality score is a very important factor that affects the performance of your search advertising. It’s the rank in...
This two part article’s objective is to make clear that the definition of a conversion will vary depending on what type of pay per...