PPC Tips
The ‘Analyse A Real PPC Campaign’ series last looked at Fragrance Direct who had interestingly created a PPC campaign for the term ‘fragrance’ even though...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
The ‘Analyse A Real PPC Campaign’ series last looked at Fragrance Direct who had interestingly created a PPC campaign for the term ‘fragrance’ even though...
It’s the age of transparency that calls for trust and confidence of the user first and rest is all secondary. Web development industry is...
With online advertising program competition intensifying, it begs the question whether pay per click advertising is still the king ofadvertising. There are many alternative...
When it comes to creating your PPC text advert, the ultimate objective is to create an advert which will gain lots of clicks: clicks...
Last few months were quite eventful at Google. Of course, we are not going to write another highly introspective research paper on its two...