PPC Tips
The last article in the ‘Analyse A Real PPC Campaign’ looked at Netflix who had created an excellent campaign that stood out for its...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
The last article in the ‘Analyse A Real PPC Campaign’ looked at Netflix who had created an excellent campaign that stood out for its...
Web owners who use pay per click programs such as Google Adsense to generate revenue may be under-achieving if they have not optimised the...
A problem I find with new advertisers entering into online marketing is that they immediately choose PPC over any other competitor. Before you commit...
2013 has been and gone along with a complete database of PPC articles to go with it. A new year brought PPC.org a new...
Pay per click advertising has got a reputation amongst the internet of being one of, if not the, best ways to gain contextual traffic...