PPC Tips
If you look at a PPC campaign from afar, hopefully, you will realise that a campaign is a very complex system which has many...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
If you look at a PPC campaign from afar, hopefully, you will realise that a campaign is a very complex system which has many...
Anyone involved in marketing today will tell business owners that getting their products and services advertised online is a crucial step to success. When...
As every online marketers knows only too well pay-per-click (PPC) is just about the best way to attract new customers and create buzz for...
The last article in the ‘Analyse A Real PPC Campaign’ looked at AutoTrader who had a keyword packed advert that took web users to a...
When it comes to improving a pay per click advertising campaign, you will find that most of the work that goes into improving the...