PPC Tips
When it comes to creating a successful pay per click campaign, there are many many factors that will affect the success of that campaign. One of...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
When it comes to creating a successful pay per click campaign, there are many many factors that will affect the success of that campaign. One of...
In the era of perpetual connection, it’s no surprise that common industries are trying to find the right balance of advertising, social engagement, and...
Another month goes by so here is another article to round-up the best articles on pay per click advertising from PPC.org. February 2015 had a great...
After looking at both the browsers and the shoppers, it is time to now look at the last segmentation traffic which is the buyers....
As I have said in the previous article on this topic, there are three types of traffic any advertiser can target in PPC. There...