SEO
When it comes to performing search engine optimization, most will look specifically at every individual article so that they can improve it to make...
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Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search...
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who...
When it comes to performing search engine optimization, most will look specifically at every individual article so that they can improve it to make...
The new year is once again just around the corner and it’s time to start thinking about celebrating another year gone by and a...
Pay per click (PPC) marketing can be very effective when it is implemented and maintained correctly. A poor understanding of the technique or an...
The last PPC campaign to have been analysed in the ‘Analyse A Real PPC Campaign’ series was from Debenhams, who had a campaign that...
Over the last few weeks, I have created some articles that look into how advertisers can benefit from the Christmas holiday shopping rush –...