How to Gain Great Backlinks for SEO Gains

How to Gain Great Backlinks for SEO Gains There are many many factors that will affect the SEO of a website and the articles on it. The content itself, the user experience and much more all contribute to how well a web page ranks. Another factor that determines the SEO of a web page comes with the backlinks coming from other websites to it. Linking is a crucial part ...

Gain Useful SEO Insights From Google Analytics

Gain Useful SEO Insights From Google Analytics The good thing about Google Analytics is that it will allow you to gain an incredible amount of marketing and SEO insights from it. These insights will help you a great deal in discovering the opportunities that may exist Through which you can maximize the overall performance of your website.  You will get to know about the ...

HomeProtect – Analyse A Real PPC Campaign

HomeProtect – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Piaget, who had a well designed search advert, and had chosen to use a standard page from their website as their landing page. As much as this can be a bad idea, it can also work to an advertiser’s advantage if the standard ...

Should You Enable Comments On A Website?

Should You Enable Comments On A Website? The way websites have worked has changed over the last several years: its been quite radical. Back in the day, guest posting, link building through bios, and other SEO pushes were considered the best way to improve ranking. However, websites such as one of my originals (AskWillOnline.com) are null-undated with requests from ...

Shares vs Dedicated Hosting – Which Should You Use?

Shares vs Dedicated Hosting – Which Should You Use? When it comes to running a website, one thing that every website owner will have to invest in is a hosting package. Hosting is the computer server at which the website data is stored at. Every time somebody tries to load your website, they would be pointed to the servers (through an IP address), and the servers send the ...

Piaget – Analyse A Real PPC Campaign

Piaget – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Avanti, who had a good search advert, but had a landing page that was not well optimized for the conversion they want: a lead capture. With a lead capture page, it is important to have the actual lead capture appear above the fold, ...

What To Blog About When You Have No Ideas

What To Blog About When You Have No Ideas Blogger’s Block. It’s something all bloggers, online publishers and creators don’t ever want to have to deal with. However, just like writers get writer’s block, bloggers will, at some point or another, run out of ideas just as they are about to start writing a post. What to do in this situation? There ...

Pros and Cons of Running Adverts on a Website

Pros and Cons of Running Adverts on a Website There are many different ways of monetising the traffic that comes to a website. Some website owners might try to sell a product or service on the website. Some might use affiliation to earn on commission. Some might incorporate sponsored content and other sponsorships to make money. However, by far the most popular choice for ...

3 Content Performance Factors Google Analytics Fails to Gauge

3 Content Performance Factors Google Analytics Fails to Gauge Google Analytics or GA is one of the best traffic assessment tools to measure website performance, but it can fail when it comes to content performance. The tool was designed to monitor traffic for content and e-commerce websites based on the reports around web page views. GA provides some high-end data surrounding page views ...

3 SEO Maintenance Tasks to Perform on a Website

3 SEO Maintenance Tasks to Perform on a Website Even if you decide to use the a paid service/plugin such as Yoast or RankMath, the truth is that, although the individual post will have good SEO, your website can still have bad SEO – this is because links can get broken and, in general, the more content you have on your website, the more chance things will get lost and ...