All The Keys Of The PPC Campaigns

All The Keys Of The PPC Campaigns PPC advertising is one of the most popular methods in online marketing and one of its strengths is the immediate achievement of objectives which in this case would receive visits from relevant traffic through search engines. Another strong point of the PPC campaigns is that they can be configured so that visits to the website ...

Book Bride – Analyse A Real PPC Campaign

Book Bride – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Love Holidays, who had both a very well designed search advert and PPC landing page. This was from using an ad extension, whilst addressing cheap holidays to the web user in the search advert, and from adopting a ‘sea’ ...

9 Key SEO Trends For 2019 That Marketers Should Know

9 Key SEO Trends For 2019 That Marketers Should Know As we move further into 2019, Google is exploring different avenues to help users with their queries by providing relevant answers on the go. After all, Google has a reputation to manage and it can only be done when it will keep updating itself and offer quality recommendations. As Google focuses more on users’ search ...

10 Ways to Increase Your B2B Sales in 2019

10 Ways to Increase Your B2B Sales in 2019 Yes! You are thinking in the right way. B2B sales demand a different approach when compared to B2C sales. This happens because you are not connected to just a single person but a complex organization. Increase Your B2B Sales by following B2B Sales Strategies and Tactics. Remember that you are dealing with a group of decision ...

4 Tips to Creating Your First eBook as a Blogger

4 Tips to Creating Your First eBook as a Blogger There are many different ways you can make money online. To name a few includes: Pay per click advertising, and advertising of any sort in general Sponsored content Products and services to sell Subscriptions Most websites will have some form of advertising on them. Others might even have sponsored content on them. If you have ...

5 Reason How PPC is Effective for Your Business

5 Reason How PPC is Effective for Your Business PPC Paid per Click, in this age of digital marketing it is one of the best means of online advertising. It has just fitted itself in the most rapid way that it becomes an essential part of marketing digitally for attaining success in online business. It is one of the most virtuous ways for marketing your brands that now the ...

Love Holidays – Analyse A Real PPC Campaign

Love Holidays – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from iScootCo, who had a PPC campaign that competed against Google shopping sponsored results, which meant that iScootCo had to use call to actions in their search title to grab the reader’s attention and into a click. The main ...

The Top 5 Online Advertising Risks To Avoid

The Top 5 Online Advertising Risks To Avoid In today’s Internet-driven world, it has become easier for businesses to engage with their target audience. Not only does the virtual space pull out all the stops from how businesses market and sell, but also, geographical boundaries are no longer a barrier. With over 55.1% world’s population using the Internet, online ...

3 PPC Tips to Improve a Campaign Performance

3 PPC Tips to Improve a Campaign Performance Pay per click (PPC) advertising can be deemed one of the best forms of online marketing out there. This is made clear from the millions of people that use the likes of Google AdWords to gain contextual traffic – this is no fluke… However, making the most of PPC can be quite difficult. Although the structure of the ...

How to Manage the Peaks and Troths of Blog Traffic

How to Manage the Peaks and Troths of Blog Traffic Unless you have a news websites or similar type of website, you are going to have a website that will inherit peaks and troths with regards to its traffic. The first thing to say about this is that it is completely normal. In actual fact, it is more abnormal to have consistent traffic all the way through the year than to not. ...