PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Microsoft, promoting the latest and greatest Windows 10...
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Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
Digital marketing is essential to building a successful brand that drives measurable results. However, with digital marketing strategies constantly evolving, it’s easy to feel...
Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money...
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Microsoft, promoting the latest and greatest Windows 10...
Search Engine Optimisation (SEO) is a key element to every website on the internet. The rank of websites on search engines, namely Google, plays...
Native advertising can be seen as a relatively new form of online advertising, especially when it is compared to the likes of PPC that...
Google’s algorithm is constantly being changed and updated throughout the year but the value of your site’s ranking in Google remains as important as...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Festive Lights, who had interestingly two search adverts...