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The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was bet365 who had a good search advert but the landing...
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The bounce rate is a horrible statistic, let’s admit that. They tell you the percentage of people that bounce straight off your website upon...
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In essence, this can be considered the million dollar question because it can either make a website extremely successful or completely fail. Depending on...
