PPC Tips
The keywords a PPC advertiser chooses to select for their PPC campaign can have the potential to make or break a campaign. If you choose...
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SEO
If you are an ecommerce store you must know that it is only user experience that can take you towards increasing your conversions and...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Tag Heuer, who were looking to capitalize on...
Display Ads
Written by Vivek Patel No digital marketer, at least the savvy one, must be unaware of the eMarketer study that show marketers will spend...
PPC News
The way ads have appeared on Google’s search results has pretty much been the same for the last ten years. You will commonly get a...
