Google Adwords
Yes, you read the title right! But in order to do this, your PPC campaign audit needs to focus on the most important metrics...
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PPC – About PPC – Pay Per Click Management | ppc.org
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Google Adwords
Most people who are quite new to digital marketing usually view SEO and PPC as completely independent areas that can be performed without any...
SEO
Backlinks now rank as one of the top SEO factors. If you have a lot of links leading to your site from authoritative, high-quality...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Jetpack, who had a search advert with a...
Display Ads
Ezoic is a great alternative to those already running PPC. As made clear in numerous articles on PPC.org, most people will see revenue increase,...
