It’s every website owner’s worst nightmare – a sudden or continuous drop in traffic. When such an unfortunate event occurs, the first port of action should be to understand why this is happening, since there are hundreds, if not thousands, of reasons why a website could see a drop in traffic. It would be ...
Latest news in SEO
Drop in Website Traffic? Follow this Step-by-Step 05 Jan 2021
SEMRush vs Ahrefs – Which Search Engine Tool to Use? 23 Dec 2020
It can be said that the best traffic a website can obtain of them all is organic. It’s the healthiest traffic source for a number of reasons: It’s generally free (just the time/potential cost of writing the content) It’s long term, potentially forever, if evergreen content It generally brings in lots of new ...
2 Important SEO Factors to Consider in 2021 17 Nov 2020
Search engine optimization is a constantly evolving market, for which website owners should continually stay updated. This will help to protect their sites from any penalties with algorithm updates, as well as help their websites thrive with organic traffic. There are going to be some changes coming for 2021 for SEO which ...
5 Simple yet Powerful SEO Tips for Small Business 14 Nov 2020
SEO or “Search Engine Optimization” makes a primary and unbreakable foundation for small businesses. If a small business entrepreneur denies taking SEO seriously, his all hard work will go in vain. A small business site without SEO is like a TV show that appears in the middle of the night. May it be a great show but nobody ...
How to Look for Links with Great SEO-Juice 10 Nov 2020
If you were to ask SEO experts what the five key elements to good SEO are, it is pretty likely that every one of them will say linking building. For 2020 and beyond, link building is, and will likely continue to be, a key element to ranking high on Google. I can vouch for this in 2020. I’ve started a multitude of websites ...
Is Evergreen Content Actually Evergreen, in terms of SEO? 22 Sep 2020
Evergreen content is the term that is given to content online that is independent and irrespective of time. This means that the content never ages, and is just as relevant and useful as it is when it is published, as to many years into the future. This makes evergreen content extremely attractive from a website ...
PPC and SEO Effective Together? How-To Guide With Rank Tracker 14 Sep 2020
Typically, blogs and forums dedicated to SEO and PPC discuss what’s better. While these two marketing methods are really different, it doesn’t mean you can’t implement them both. And even if you’ve chosen only organic or only paid search to target, you surely need to investigate the other side. Both SEO and PPC ...
5 Must Dos for Good SEO Content in 2020 08 Sep 2020
We look back at the past 20 years and, even though search, as its core, has stayed the same, search has also evolved quite a lot. Algorithms have consistently updated, we had the introduction to snippets, mobile-first indexing, and voice search. With this all, it can seem a little daunting as to what a content creator should ...
The Advantages of SEO For All Kinds of Business 07 Sep 2020
We all have heard of the elusive yet trending word ‘SEO.’ Undoubtedly, everyone nowadays is talking about it. It is highly essential, and we all know it. But what industries benefit from it? If a business belongs to the manufacturing industry, does it need ‘SEO’? That is the million-dollar question. Even though many ...
3 Areas of SEO to Address by the End of 2020 11 Aug 2020
It’s no lie to say that websites are constantly having to adapt to the SEO changes search engines, such as Google, make to further improve the user experiences online. However, ultimately, the core SEO has, pretty much, stayed the same: provide high quality and unique content that web users will find useful and enjoy ...
How to Adapt Your Content Marketing Strategy during Covid-19 04 Aug 2020
2020 has been quite a strange and unprecedented year, to say the least. Actually, I think I never heard of the word ‘unprecedented’ more this year than my whole entire life. Coronavirus/Covid-19 has caused the world, to some extent, turn upside down, and has left many people having to adapt. One such area comes with ...
5 Must Dos With a SEMRush SEO Marketing Membership 22 Jul 2020
Although some of us have a good idea of what works and what does not work in the big online world, nothing beats the data that search engine marketing tools can provide, to definitively say what and what does not work. One such tool is SEMRush. The great thing about SEMRush is that it has so much that it offers. However, this ...
3 Elements to Ever SEO-Rich Article 30 Jun 2020
Although the vast majority of websites out there will use some sort of SEO plugins, such as Yoast, All in One SEO Tool, or Rank Math, to help them improve the search engine optimization of an article. However, just because you get a ‘green light’ does not necessarily mean the SEO of your article is as high as it can ...
3 Ways to Perform SEO Keyword Research 26 Jun 2020
If there is something I have learned from creating websites, is that targeting is absolutely everything. You might find a niche that you think can be profitable. However, if you target the wrong areas of your niche, it can quite literally be all for nothing. With this, it is paramount to the success of a website how you target ...
Creating a Successful Inbound Link Building Strategy 25 Jun 2020
Link building is one of the best ways that helps in powerful SEO. Having a link building strategy will always provide your website with the right traffic. Also, it is an essential way to reach out to the public without compromising with SEO practices. Additionally, it can also help in boosting your search engine ranking. This ...
Pros and Cons of Deciding to Outsource SEO for Your Company Instead of Doing It Yourself 23 Jun 2020
If you believe that as a business owner, you can do everything yourself or have your team tackle a bunch of tasks, you might want to know that the results will not be the ones you would be expecting. Nevertheless, what you should consider doing before making a final decision regarding whether you should outsource SEO or not is ...