Latest news in SEO

Is Evergreen Content Actually Evergreen, in terms of SEO?

Is Evergreen Content Actually Evergreen, in terms of SEO? Evergreen content is the term that is given to content online that is independent and irrespective of time. This means that the content never ages, and is just as relevant and useful as it is when it is published, as to many years into the future. This makes evergreen content extremely attractive from a website ...

PPC and SEO Effective Together? How-To Guide With Rank Tracker

PPC and SEO Effective Together? How-To Guide With Rank Tracker Typically, blogs and forums dedicated to SEO and PPC discuss what’s better. While these two marketing methods are really different, it doesn’t mean you can’t implement them both. And even if you’ve chosen only organic or only paid search to target, you surely need to investigate the other side. Both SEO and PPC ...

5 Must Dos for Good SEO Content in 2020

5 Must Dos for Good SEO Content in 2020 We look back at the past 20 years and, even though search, as its core, has stayed the same, search has also evolved quite a lot. Algorithms have consistently updated, we had the introduction to snippets, mobile-first indexing, and voice search. With this all, it can seem a little daunting as to what a content creator should ...

The Advantages of SEO For All Kinds of Business

The Advantages of SEO For All Kinds of Business We all have heard of the elusive yet trending word ‘SEO.’ Undoubtedly, everyone nowadays is talking about it. It is highly essential, and we all know it. But what industries benefit from it? If a business belongs to the manufacturing industry, does it need ‘SEO’? That is the million-dollar question. Even though many ...

3 Areas of SEO to Address by the End of 2020

3 Areas of SEO to Address by the End of 2020 It’s no lie to say that websites are constantly having to adapt to the SEO changes search engines, such as Google, make to further improve the user experiences online. However, ultimately, the core SEO has, pretty much, stayed the same: provide high quality and unique content that web users will find useful and enjoy ...

How to Adapt Your Content Marketing Strategy during Covid-19

How to Adapt Your Content Marketing Strategy during Covid-19 2020 has been quite a strange and unprecedented year, to say the least. Actually, I think I never heard of the word ‘unprecedented’ more this year than my whole entire life. Coronavirus/Covid-19 has caused the world, to some extent, turn upside down, and has left many people having to adapt. One such area comes with ...

5 Must Dos With a SEMRush SEO Marketing Membership

5 Must Dos With a SEMRush SEO Marketing Membership Although some of us have a good idea of what works and what does not work in the big online world, nothing beats the data that search engine marketing tools can provide, to definitively say what and what does not work. One such tool is SEMRush. The great thing about SEMRush is that it has so much that it offers. However, this ...

3 Elements to Ever SEO-Rich Article

3 Elements to Ever SEO-Rich Article Although the vast majority of websites out there will use some sort of SEO plugins, such as Yoast, All in One SEO Tool, or Rank Math, to help them improve the search engine optimization of an article. However, just because you get a ‘green light’ does not necessarily mean the SEO of your article is as high as it can ...

3 Ways to Perform SEO Keyword Research

3 Ways to Perform SEO Keyword Research If there is something I have learned from creating websites, is that targeting is absolutely everything. You might find a niche that you think can be profitable. However, if you target the wrong areas of your niche, it can quite literally be all for nothing. With this, it is paramount to the success of a website how you target ...

Creating a Successful Inbound Link Building Strategy

Creating a Successful Inbound Link Building Strategy Link building is one of the best ways that helps in powerful SEO. Having a link building strategy will always provide your website with the right traffic. Also, it is an essential way to reach out to the public without compromising with SEO practices. Additionally, it can also help in boosting your search engine ranking.  This ...

Pros and Cons of Deciding to Outsource SEO for Your Company Instead of Doing It Yourself

Pros and Cons of Deciding to Outsource SEO for Your Company Instead of Doing It Yourself If you believe that as a business owner, you can do everything yourself or have your team tackle a bunch of tasks, you might want to know that the results will not be the ones you would be expecting. Nevertheless, what you should consider doing before making a final decision regarding whether you should outsource SEO or not is ...

The Four Top Areas For SEO Beginners To Focus Their Time On In 2020

The Four Top Areas For SEO Beginners To Focus Their Time On In 2020 Search engine optimization has continued to be a crucial skill in the digital space. As a beginner, you are obviously curious to learn more about SEO and how you may effectively use it to gain search engine ranking and get more traffic to your site while at it. This article will highlight four major places to begin this journey ...

3 Quick Ways To Give Your Website a SEO Boost

3 Quick Ways To Give Your Website a SEO Boost When it comes to finding ways to improve the search engine optimization of a website (SEO), there is a multitude of ways you can do this. However, the majority of these are quite time consuming, using specialist analysis and tools, from the likes of SEMRush and more. What if there were some ways you can improve the ranking of ...

3 Quick Tips to Supercharge Blog Posts SEO

3 Quick Tips to Supercharge Blog Posts SEO At its source, the main element that determines the search engine optimization of a blog post is in the contents itself. If the content is poor quality and not unique, no matter how many SEO tricks you try on the content, it will still never rank highly- you cannot cheat Google and other search engines. There are many things ...

Importance of Local SEO for Your Business in 2020

Importance of Local SEO for Your Business in 2020 If you are a local business, and you think investing your time, effort, and money to amplify your presence on Google and the other search engines is a waste, think again. You now live in the 21st century where almost four billion people have access to a smartphone. If you don’t get with the program, you get left behind. As ...

Google Mobile Indexing to be 100% for all Websites by September 2020

Google Mobile Indexing to be 100% for all Websites by September 2020 It’s actually been a few years since Google first released that they were going to move from indexing desktop websites to mobile websites. In that time, all website owners should have had plenty of time and opportunity to improve their website’s, in terms of mobile, since this was made clear by Google this is the ...