PPC Tips
So……you watch your clickthrough rate steadily increase over the last while, but your conversions are not going up. Does not seem logical, does it?...
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Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
Are you tired of guessing your way through PPC bidding? Discover the various types of bidding strategies for Google Ads and how to make...
So……you watch your clickthrough rate steadily increase over the last while, but your conversions are not going up. Does not seem logical, does it?...
So yesterday, I looked at how the URL section of a PPC advert can help to increase your campaign’s CTR. Most advertisers will simply...
As an alternative to the likes of banner advertising and in-text adverting, pay per click advertising wipes the floor of the market with what it...
Writing ads for your AdWords campaign is for many PPC newcomers, one of the hardest tasks to carry out. Or allow me to rephrase…...
Lets all take a look at some of the highlight on managing accounts with small budgets, shall we? We are all trying to save...
We have all tried all the different Ad Platforms to see which one works better, right? Â If not, shame on you! Â Ok, ok, just...
Today Google released a new date range comparison in Google Adwords to all accounts (I Think) that is pretty sweet. Â If you haven’t seen...
Facebook is great for branding, especially if you’re trying to market a restaurant. So many businesses are desperate for customers and this post is...
When it comes to clothing fashion, sporting equipment and shoes, the one brand most people will look to buy from is Nike (which is officially pronounced...
With pay per click advertising first created back in 2000 by Google with their Adwords program, the progress and popularity of PPC has rocketed...