PPC Tips
It’s a bold statement to say that pay per click advertising is the best source of traffic for bloggers, for advertisers: for anyone online....
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
It’s a bold statement to say that pay per click advertising is the best source of traffic for bloggers, for advertisers: for anyone online....
I was watching Star Wars (the real ones) yesterday and learned some valuable lessons that apply to the paid search world. Â Here are 10...
This is a long term debate amongst advertisers. Should you choose to try and gain as much traffic from PPC as possible to your landing page...
Already a month into 2013, advertisers should be looking to constantly improve their campaign because, if truth to be told, no pay per click...
Data rules the search industry. You simply cannot take decision based on the assumptions. You may have years of experience managing complex PPC campaigns...
There is no shame in accepting the fact that we make mistakes and we do it almost on a regular basis. Even NASA makes...
January saw the sight of many great pay per click articles especially due to the fact that it is the start of a new...
Everyone who is now an experienced PPC advertiser would have once been a rookie PPC advertiser who had near to no knowledge in pay...
There will always be a debate amongst advertisers whether pay per click advertising is better than search engine optimisation or the other way round....
I get asked all the time about quality score. Â So instead of responding to all those questions with something that I knew to be...